Google tests a new design for its search interface, yes, again, and now you want to integrate your visual scheme with the one you have in your other products. Now using your so-called “visual language” called that has already been discussed and Android, Google begins with tests to finally integrate it into its main application, the search engine.
Google launched this visual template since 2014 for Androidand what you want is unify the design of your productsbut being so many and so varied, you should take your time, because it has taken a long time.
This change is not yet enabled for all usersand who knows, maybe it will be soon, but as we have seen, Google is constantly testing changes in the design and we do not know which of them are here to stay and which are just pass by. Have you seen the new Google design?
The reactions in social networks to the new Google design
As is generally the case with Google’s tests, some of the users who have seen these changes on their computers are commenting on it in networks like and ,which allows us to take a look at the budding design.
Reviewing the comparisons between the two styles that are now online, one does not notice a monumental or very drastic transformation. What stands out about Google’s new design is a light gray backgroundwhich is very close to their description of material designincorporate tones with lights and shadows and the feel of real materials. And although the light gray tone is not very radical, it creates a shadow effect on the cards showing segmented search results in white.
As for the icon designs, the search magnifying glass changed from a blue background with white lines to a white one with the figure in gray. For its part, the configuration goes from being a gear to three vertical points. One of the changes that can affect the search was the the content results section special which is normally seen next to the general results. Now in addition to decreasing its size was placed in the main boxafter the results in image.
This change in particular may not be so useful since for quick searches it was a very effective and fast query medium.
Why try a new Google design
In general it can be said that the new Google’s design is cleaner although less colourful, it makes the results a little easier to read by highlighting them on the white cards, and a sense of stability is created by having the gray background.
Despite being very subtle visual changes, it is certain that Google will use all the analysis that results from the experiment like you did recently with the setting to convert the .
Although this time there is no explosive reaction on the part of the users who were subjected to the test, which may cause them to follow this line of design and venture to some stronger changes next time.
Despite seeming unimportant, all these analyzes lead Google to be one of the great digital companies in the world and its main tool is the search engine, which has remained the spoiled one for giving importance to the visual and the order in which you present your results.
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