Handmade candles: what are they and how to make them to sell online?

The craft candles They are an incredible detail to give in special moments. Candles accompany us in different celebrations and occasions of great spirituality; from birthdays or anniversaries, to religious rituals.

As these objects do not go out of style —despite the different technological advances and —, they are an excellent option to give away or market. In this content I will share with you a simple recipe to make artisan candles, as well as some tips to get supplies in Mexico and start your artisan candle store. Let’s go!

Create online store for handmade candles

What are handmade candles?

The handmade candles are candles made manually thereby avoiding industrial or mass manufacturing. Likewise, natural materials and aromatic essences are used to add delicate touches of fragrances that help create moments of relaxationwarmth and connection with nature.

Throughout history, candles have preserved the symbol of the flame; that is, of spiritual purification, enlightenment and love. As I mentioned in the first lines of this post, candles accompany us when we celebrate another year of life, to relax and in many religious and spiritual rituals.

Although there are electric candles or lamps that could replace candles because they fulfill the function of lighting; those that are handmade or made with vegetable waxes continue to be very successful and, in fact, are a successful business trend. The above, due to the spiritual symbology that surrounds these objects, beyond the decorative use.

Materials to make handmade candles

  • Vegetable wax or paraffin for candles
  • Wick with base or piece of wood
  • Liposoluble essences
  • Colorants or dyes for wax
  • Ornaments
  • Silicone mold, glass cup or candle tin
  • Electric stove or grill with temperature control
  • Enamelled or stainless steel pot
  • Baking Thermometer
  • Wick support or wick centralizer
  • scale for pastry
  • Agitator
  • Heat gun (optional)

Craft candles are easy to make. As you can see, you only need a couple of ingredients and utensils to start making your own creations in an artisanal way. Now that you know everything you need to make aromatic candles in an artisanal way… Let’s review the step by step!

How to make handmade and aromatic candles?

  1. Prepare the containers for your candles.
  2. Melt the wax.
  3. Add the aromatic essence.
  4. Pour the wax into the containers.
  5. Decorate and add the last details.
  6. Let stand to cure.
  7. Label and pack.

1. Prepare the containers for your candles

It is important that you do this as a first step because when the wax is ready, you will need to empty it as soon as possible. For this reason, I recommend preparing the containers or molds beforehand.

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In this step, you must fix the wick or wick in the center of the glass container, can or candle mold that you are going to use. You can get highlights that already include the eyelet or base, but you can also do this process on your own.

This is the ideal time to add flowers and dried fruit pieces to the bottom or sides of your containers. Even ornaments such as quartz and other decorative and spiritual elements. Take advantage of your creativity and decorative eye!

🕯️ Tip: seek to innovate with the materials you use. Remember that it is increasingly important to use sustainable materials, so bark wicks are an environmentally friendly and very attractive option.

2. Melt the wax

This step may vary a bit, depending on the type of wax or paraffin you use to make your candles (soy wax, coconut wax, gel paraffin, etc.). I recommend you review the specifications of the material you use, I will give you the instructions for soy wax.

First, weigh the wax you are going to use on the scale; this will help you later to know how much essence you will have to add and thus guarantee quality scented candles. Use the tare/tare function to eliminate the weight of the container where you are going to melt the wax. For this example, use 180 grams of soy wax.

Next, add the wax to the stainless steel or aluminum pot. Keep the flame at medium intensity and monitor the temperature with the thermometer to prevent it from exceeding 65° centigrade; as the wax turns yellow at higher temperatures.

Mix from time to time so that the temperature inside the container is uniform.

🕯️Important: when you carry out this process you must have full attention because the materials are highly flammable. Also, do not carry out this process with girls or boys nearby. Avoid accidents.

3. Add the aromatic essence

To add a touch of aroma, do not forget to include an essence of your choice. People who buy handmade candles usually prefer those that have a fragrance that allows them to relax or perfume a space in their home, office or workshop.

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While the wax is heating, take the opportunity to weigh 20 grams of essence. The amounts may vary depending on the density of this ingredient. In general, you should use between 7% and 13% essence in your mix. In this case we will add 10%.

For this, you must use the thermometer, but not before having mixed the wax so that the temperature is uniform throughout the mixture. Check that the wax is between 60 and 65 degrees and, when this happens, turn off the heat and remove the pot from the stove. Don’t forget this step, as the essence can evaporate if added at higher temperatures.

Now, pour the fat-soluble essence into your melted wax and mix with the other hand to perfectly integrate the essence with the wax.

4. Pour the wax into the containers

It is time to empty the wax into the previously prepared containers! Be very careful because the wax will still be hot. Fill the containers or molds and accommodate the leftover wick that will serve to light it with the help of the wick holder or two wooden sticks.

5. Let stand to cure

When you finish packing your candles —or assembling the wax in the molds— and place the wick in the center with the help of the centralizing support; It is time to let it rest for 2-3 days. What for? This will help your candles to cure and release the aromas you added with greater intensity.

6. Decorate and add the last details

You are already in the last details to finish your aromatic handmade candles. After the curing period, you can cut the remaining wick, decorate the top of the candle and use the heat gun to give your candles a more professional and quality finish.

Perhaps you are wondering how to decorate candles; let me tell you that this is where your creativity should be the main star. To decorate handmade candles you can use stones and quartz, and aromatic dried flowers, glass beads or materials that are resistant to heat —or that melt in the wax—. Do not limit yourself and dare to experiment, you can also look for inspiration on social networks.

🕯️ Note: the wick must be longer than the container and proportional to the size of the candle. At least 0.5 centimeters above the sail.

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7. Label and pack

To offer a much higher quality product, I recommend using labels with your logo and brand identity, including glue-on security labels. You can include the name of the candle or the main ingredient, as well as give it personality or some quality.

This will make your product more valued and easier to sell. For example, a candle called “Self-love” will be perfect for marketing and your clientele will choose it for those moments where they need to relax and disconnect from the world to connect with their inner “I”. To support these qualities use beneficial plants, herbs and stones.

If your candles are mold candles, you can pack them in little boxes to keep the smell longer.

How to start selling handmade candles online?

  1. Choose your identity and brand name.
  2. Register your brand with the IMPI.
  3. Define the type of candles that you will offer in your store and the ingredients that you will use.
  4. Create a rationale for your products (story or quality for each candle).
  5. Make attractive labels that go according to the image of your brand.
  6. Take eye-catching photos and develop creative product descriptions.
  7. Open your online store.
  8. Use social networks as tools to drive traffic to your store.
  9. Y .

Take note…

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Craft Candle Trends

  • sculptural candles
  • Scented and aromatherapy candles
  • Energetic and spiritual candles
  • candles of abundance
  • Decorative candles
  • quartz candles
  • aesthetic candles
  • Candles in glass jar
  • Candles in aluminum can
  • gel candles
  • Candles in fruit peels
  • figure candles

In conclusion

Now that you know the necessary materials to make handmade aromatic candles, how to decorate them, as well as the main trends; You can start a business and sell online.

Generate extra income or start a small business with the help of an online store that allows you to sell without the need for knowledge or specialization in programming or web design. Tiendanube is the ideal platform for entrepreneurs and companies of any size. and set up your tent in 5 easy steps. 🚀

Discover…

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