Although many artists manage to obtain a large number of followers, sponsorship from recognized brands and manage to live from their passion, for other content creators and artists the path is not so easy. Many of them have a hard time starting their career or reaching the right audience. Either way, Patreon can help them, and today we’ll tell you how.
what is patreon
Patreon is a platform through which content creators and artists around the world can earn thanks to your followers. In essence it is a system of crowdfunding similar to the well-known , but the big difference between and Patreon is that while the first is oriented to large projects and an amount is requested to be achieved with a predetermined deadline in advance, the usual thing is that in Patreon requests small periodic amounts of money, so that month by month creators and artists can survive.
On Patreon anyone can contribute small sums through financing or micro-patronage, and thus the artist can continue with his work. That is, it will be a kind of salary that their followers will voluntarily generate.
A company valued at more than 4,000 million dollars
In April 2021 Patreon reached an approximate valuation of 4,000 million dollars, just six months after having reached the status of . That moment was used by its CEO, Jack Conte, to show his satisfaction and thank the more than 200,000 creators who use the platform around the world for their trust.
How does Patreon work?
Registration on Patreon is divided into two categories: creators and patrons. The creators can be writers, illustrators, singers, cartoonists, podcasters, youtubers or from different platforms who can register on the platform to convince their followers to help them financially to continue creating.
The creators, once they have requested their registration in Patreon, They must choose if their income will be monthly or by creation (book, comic, etc.), in addition to writing a post explaining to potential patrons how their Patreon account will work and what they offer.
Prices
Although starting on Patreon is free, the platform will keep a percentage of your income, which will vary depending on the plan you use. As you can see in the table, in the recommended version the Patreon commission is 8%.
Example of using Patreon as a creator
For example, , specializing in music and film He created his Patreon account a long time ago to obtain financial support since he does not generate profits on YouTube by analyzing third-party music. He explains it in detail in the following video:
In this case, in Jaime Altozano’s Patreon account, for 2 dollars a month (about €1.80), you could access his “behind the scenes” and access to his private feed. For 7 dollars a month (around €6.30), you could choose the theme of a video each month in a vote, in addition to accessing special publications, and for 15 or more dollars a month (around €13.50) you could appear in your wall at the end of each video, plus the perks above. That is, there is a reward system, in the style of what also happens on Kickstarter.
A) Yes, each content creator will be able to offer the rewards they deem appropriate and that you can give to your followers. As you can see, the rewards usually increase according to the amount contributed, and goals are set to keep patrons happy.
How to be a patron on Patreon
Of course, the patrons or “patrons” are the followers who They will be in charge of financially helping the creators. To do this, they must create their account on the platform, choose the creators they want to help as well as the monthly contribution they will make, and enjoy the content. As payment methods Patreon accepts credit or debit cards as well as PayPal.
Will you be willing to help an artist? Or maybe you are the artist that some patron is waiting to help you start living with passion what you like to do the most. Whatever the answer, you can log in directly on your and start the adventure.
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