How to achieve increased transparency on Facebook

By number of users you handle, every decision you make Facebook has a major incidence. Their 2.167 million users makes this network the absolute leader. Now that dominance position means that, on many occasions, the network is constantly in the trigger due to the use it makes of the data. Therefore, the questions related to the transparency on facebook have been continuous, the most recent in relation to their influence in 2016. Consequently, the social network has decided to go a step further in its . We explain the new decisions that the company has taken Mark for ads and pages.

Transparency on Facebook: ads and pages

The main idea is that the Username have more information of the companies that advertise. The transparency on facebook It is achieved in this way because, in this way, the user will be able to make mature and conscious decisions. On the other hand, the company undertakes to in case of fraud, inalienable aspect when there are irregularities. How is this objective achieved? Well, in two ways that we are going to show, before which the company offers to act.

Advertisements

Although the vast majority of advertisers do so for honest reasons, there is a small percentage of cheated. With the new transparency system, any user will be able to see what ads a page has published. To do this, you just have to log in, enter the page and select the option to «Information and Announcements». This is especially useful, because you will be able to know the history of ads as Facebook, Messenger either Instagram.

See also  MioGroup continues with its growth strategy and buys Dendary, an agency specialized in Amazon - Marketing 4 Ecommerce - Your online marketing magazine for e-commerce

For example, in the event that you identify a suspicious or fraudulent adyou will have the option to report it. It is about preventing unscrupulous people from taking advantage of this platform. In this way, Facebook improves

pages

While this mechanism is secondary, it is always good to know the page tour. You will now have the option to check name changes of the page over time. In this way, you will be able to know if the same product or service is being offered under another name. This is achieved by adding the historical since it opened.

This aspect is fine, given that the information always contributes to empowerment of the collective. It should be noted, however, that in this case there may not be fraud, although it is always better to have prior knowledge. You may think that a promotion is new when it is several years old.

Future prospects in transparency

One of the main demands made on Facebook is to offer greater transparency. Bearing in mind, furthermore, that its users press in this direction, it is to be hoped that, in the future, perfect this questions. Whenever a significant flow of data is managed, the possibilities of abuse increase. Therefore, the transparency on facebook is a need. If we add to this the fact that Facebook will incorporate the possibility of keywords that you choose, it is quite clear that the empowerment is the goal.

Stay informed of the most relevant news on our news channel

Loading Facebook Comments ...
Loading Disqus Comments ...