It does not stop growing. is a world leader and proves it once again with income, benefits and jobs on the rise. with a one annual turnover close to 20,000 million euros and 6,777 stores spread over 88 countries around the world, the Galician group’s capacity for growth seems to know no limits despite the challenge of overcoming its own brands.
The giant from Arteixo (and we are talking about Inditex online, not about Arsenio Iglesias, who was “the fox from Arteixo”) is always reluctant to reveal the profits it makes through its online channels, but at this point the positive impact of Internet sales on the group’s results is undeniable. According to data from the company itself, Zara, one of Inditex’s online platforms, present in 28 different markets around the world, receives 2.5 million unique users per day and more than 30 million per month; and to that name must be added others that have the same effect: , Massimo Dutti, Bershka, , Oysho, and .
Inditex grows and improves its results at the start of 2015
Beyond the scope of Inditex online sales, at the end of the first semester of its fiscal year (from February 1 to July 31) it declares a net profit of 1,166 million euros, 26% more than in the same period of the previous year. Taking into account that Amancio Ortega’s company reports a strong reinforcement of its online presence, the increase in profits of Inditex online will have been greater than 26%.
As reported, total sales amounted to 9,421 million euroswhich represents an increase of 17%, with positive growth in all geographic areas. Comparable store sales increased 7%, adding to the 4.5% growth obtained in the same period last year.
Regarding the beginning of the second semester, in the period between August 1 and September 10, 2015 sales in store and online at constant exchange rate have grown by 16%.
Inditex grows in number of employees
During this semester, the group has maintained a strong rate of job creation, and has created more than 10,000 new jobs in the last twelve months. The Inditex workforce is growing and is now made up of 141,192 people.
Of these new jobs, 2,532 have originated in Spainas a consequence of both the headquarters effect, due to the international growth of the group, and the investments aimed at increasing the operating capacity of the facilities in our country.
Inditex grows in Asia: strategic market in 2015
Europe continues to be the group’s main market, followed by Asia, Spain and America; though Asia is the most outstanding market. Inditex grows there taking advantage of the weakness of the euro. If we look at these geographical areas, Europe (excluding Spain) accounted for 42.7% of sales, compared to 45.6% in 2014, while Asia accounted for 25.2% of turnover, up from 21.7% last year. The volume of sales in Spain is 17.4%, two points less than in the first half of last year. For its part, America accumulated 14.7% of the total, compared to 13.4% in 2014.
In this context, Inditex grows by opening new points of sale. All strings in the group Inditex have increased their international presencebringing to 94 the number of stores open during the semester in 35 markets. All regions have added openings, among which 24 new Zara stores and 25 Zara Home stand out. The extensions of flagships of the different formats have contributed especially to this increase in the commercial area.
Inditex online grows with the opening of new channels
But in addition to the success and expansion of physical stores, Inditex online grows through its eCommerce platform. We pointed it out at the beginning and we insist again: Inditex’s global online sales network has nearly 200 sales sites. Throughout this month of September it has launched in China the online stores of , Massimo Dutti, and Pull&Bear and has started to operate .
Nowadays the group manages operations in 28 markets and in all he looks for that the Inditex online platform functions as one more establishment. An example is that of its flagship brand, Zara, where there can be nothing available that is not in the physical store and where, in addition, the digital offer is renewed twice a week, just like the clothes at the physical points of sale.
The sales managers of Inditex online complete the renovation process of the digital stores with a customer service adapted to the preferences and needs of each territory in which they are present by phone, and even chat in countries like .
Precisely, the start of the autumn/winter campaign has marked the opening of new Inditex online stores in the Asian market. Until the end of the year it will continue to be the strategic reference centerwhich confirms the positive reinforcement that this new scenario represents in addition to the profitability of Inditex’s online sales.
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