does not cease its efforts show new features and improve its algorithm to achieve a greater with its users and now it will look for show posts related to the ones you follow in the main feed so you can discover new accounts to follow.
The recommendations of posts related to Instagram arrive
a new change in its algorithm with which it will show its users recommended posts at the end of the feed.
According to the official publication that the social network has shared, from now on “you will see the recommended posts at the bottom of your feed, once you’ve seen all the new content from the accounts you follow.”
“ When you see the message “recommended for you” you will have the option to see previous posts, or keep scrolling down to see posts related to the ones you follow, and if you are interested in knowing more about the accounts that will be shown in the recommendations, just tap the blue button to follow them.”
This new Instagram tool is a complement of with which the application informs you that you have viewed all the new content that the accounts you follow have published.
By taking advantage of this cut in the feed, Instagram wants to highlight a section of content that would normally appear in its “Explore” tab.
While the goal of adding related posts is clearly so that users can discover accounts they would not otherwise have searched for themselves, It breaks the scheme that had been attributed to the “you’re up to date” tool that many users saw as a way for Instagram to help better manage people’s online time.
Although now it may be that users spend more time on the social network, it is true that before showing them in the sequence without prior noticewill provide a suggestionwith which it will be the same users who decide to continue finding related posts that may be of interest to them, or leave the navigation.
The different evolution of social networks over time
Recapitulating the , in 2013 he launched his algorithm in the news feed with what the users since by then people were following too many pages or connected with too many contactsso much so that it was impossible to keep up with everyone’s posts at once.
Apparently Facebook and suffered the consequences of their own success, and had such enthusiastic users that they followed each page and connected with each user that they could, both for the novelty and to get more followers that was synonymous with popularity.
This led to messier news feeds and therefore to the creation of algorithms that tell us what is the most important thing to see every day, but apparently Instagram has had another growth dynamic; when considering displaying the “You’re up to date” notice and integrating recommendations from related posts It can be said that their users are more mature, and they have a different approach to social networks.
So related post recommendations can create interesting feeds to connect and share with accounts that are really useful. and adapt to the taste of users on Instagram.
At the moment this test will be extended in the next few days and according to the feedback obtained by the platform, it may be extended worldwide in the coming weeks.
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