McDonald’s offers from this Thursday the new menu prepared by the 27-year-old Colombian singer Sebastián Yatra, a combination of the artist’s favorite products that has been personally involved both in the choice of products and in the design.
With this new menu, the artist wants all his fans to be able to enjoy McDonald’s in the same way he does. For this reason, together with McDonald’s, he has created a limited edition of the Sebastián Yatra Menu that contains a combination of his favorite flavors.
The artist, who is currently successful with his music internationally and enjoys great recognition in Spain, is an unconditional fan of McDonald’s and has chosen his favorite products to create his complete menu consisting of a quarter pound hamburger with cheese, but with double of meat, fries with your favorite BBQ sauce, Coca-Cola Zero and for dessert, the iconic Caramel Sundae.
It should be noted that, thanks to this collaboration, a product as iconic as the quarter of a pound, for the first time will be available with double the meat according to the tastes of the artist and that the chips are served with his favorite sauce, which is BBQ. .
The menu will be available for a limited time in more than 560 McDonald’s restaurants throughout Spain and also through McDelivery and McAuto, for 8.90 euros.
As a result of this collaboration and with the aim of generating unique experiences for all fans of the artist and McDonald’s, a series of actions have been designed that the company will reveal during the limited time that the Menu will be available in the more than 560 restaurants in Spain.
The artist thus signs his own favorite menu and it becomes the second edition of this launch in Spain, which has been widely accepted by the public. With this new bet, McDonald’s proves once again that everyone, whoever they are, has their favorite menu.
About his menu, Sebastián Yatra has assured: “I went to McDonald’s so many times since I was little, and it has accompanied me in the different stages of my life, that now being in collaboration with them, making my own menu, is not only something that excites me, because I identify with the form that inspires happiness”.
And he adds: “I feel that food is also an experience and McDonald’s has accompanied me in many beautiful experiences. The ‘Menú Sebastián Yatra’ reflects my personality and my tastes; that is why I am happy with this new way of sharing something very personal with the public. I hope you like it as much as I do.”
For her part, Natalia Echeverria, Chief Marketing & Digital Officer of McDonald’s Spain, highlighted: “Yatra is an unconditional fan of McDonald’s, which encouraged us to launch this very special initiative for us.
As a brand, we share many values with the artist such as modernity, fun, or closeness, and that is why I am convinced that the new Sebastian Yatra Menu is going to be a success”
Echeverría also comments: “I hope that Yatra fans and our customers can enjoy this collaboration, for McDonald’s it is very important to be close to them and offer them good fun times.”
prestigious artists
director of one of the versions of the Tacones Rojos video clip, which is also the official song of Sebastián Yatra’s Menu given its success and worldwide recognition, reaching more than 1.6 billion views.
Among the cast of professionals are also Valero Rioja, renowned fashion photographer, Jesús de Paula in makeup and hairdressing, and Daniela Gutierrez as a stylist.
This initiative is endorsed by the great reception that this action has received internationally since its launch in 2020 under the name “Famous Order” in which it has had the participation of renowned artists, such as the American rapper Saweetie or singers such as Travis Scott , J Balvin or the South Korean group BTS, who have also had their McDonald’s menu. Aitana was the first artist to share her McDonald’s menu in Spain.
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