The foreseeable fall in the wholesale electricity market is causing a real battle between electricity resellers to try to win customers, retain them or avoid their return to the PVPC regulated rate and the last to break into them has been Naturgy.
The company chaired by Francisco Reynés has just launched the “Easy Rate” to try to compete with the offers of , or .
The company’s offer is the one that offers the cheapest electricity price, according to a recent study prepared by Facua, which yesterday presented a .
Naturgy indicates that this lower price has been achieved thanks to its commitment to digitization as included in the Strategic Plan under the Optimization pillar.
To do this, the company has carried out a transformation of the computer tools to reduce contracting time to less than 3 minutes.
The company has also launched a new internal structure with a specific team dedicated to everything related to digital commercial activity, to manage, with full autonomy, the company’s relationship with digital customers.
The company also has a transformation of the points of sale to make them closer. It is at these points where customers can also hire equipment.
Naturgy is developing a more capillary channel with alliances with other companies that are either engaged in energy or any other business and have developed Superpacks to have energy and services at a fixed price and avoid fluctuations in electricity prices. This modality, say company sources, has been a success since in its first year of its launch they have achieved more than 3,000 contracts every week.
The Easy Light Rate they assure can allow savings of up to 80 euros, the easy gas rate of up to 125 euros and the combined rate of up to 200 euros. This saving has been calculated by comparing the price of the Stable gas and electricity rates with the Online Rate, for a household with an electricity consumption of 2,850 kWh/year with 4.4 kW of contracted power and electricity consumption. Gas of 9,000 kWh/year with rate 3.2 and with current current prices.
For being a Naturgy customer you will get up to 10% of the value of your Amazon purchase on your Naturgy invoice and the company also gives you an Echodot smart speaker.
When the contracted products are activated, the customer will receive a promotional code via email for the purchase of the gift on the Amazon site. The promotional codes are valid until March 31, 2020, after this date the codes that have not been used will be without effect.
In the event of cancellation of the contracted service before 1 year, the customer must return the gift in good working order and in its original packaging to Naturgy Iberia by post. Shipping costs will be borne by the customer.
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