Talking about online stores is talking about . This popular CMS or web content manager allows you to make fully professional online stores, also facilitating their subsequent management and growth. Being able to use such a complete service helps with the day-to-day management of the different cases of many e-commerce.
In order to accredit trusted agencies, PrestaShop launched a certification seal, which we are going to explain to you today. Also in we are in luck because we have been selected as a PrestaShop Partner agency.
Let’s know a little more about PrestaShop
First data: Did you know that a PrestaShop store is created in the world every 4 minutes? In 2019 there were already a whopping 300,000 stores worldwide and this number continues to grow year after year.
One of the main advantages of PrestaShop is that it develops open source software that also facilitates integration with other necessary tools such as ERP, CRM, which are vital for the operation of a company. Thus connects e-merchants with service providers, templates, agencies, etc. to not only offer a content manager but also to offer 360 solutions to improve your online sales.
PrestaShop will also allow you to add modules to your online store that help you improve elements such as design, catalog management, promotion and marketing, manage payments, shipping and delivery methods, as well as performance analysis, among others.
Do you know that the PrestaShop community has more than a million members, more than 250 agencies and more than 500 contributing developers? Think for example that only in Spain, PrestaShop represents more than 50% of online stores. This penetration rate is also very high in other European countries and also in LATAM. It is number one in Europe with 240,000 online stores and co-leader in Latin America with 25,000 online stores. Record figures that will surely continue to grow in the coming years.
What does it mean to be a Prestashop Partner agency?
Having the PrestaShop partner or certified partner seal means that as an agency you meet a series of requirements in the creation and management of online stores. This type of certification program is not unique and you can also find it with Amazon, Google Ads or Facebook ads. That is, companies certify agencies they trust.
Requirements to be a PrestaShop Partner
The two main requirements they request are:
- be able to pass a series of technical tests as an agency that certify the development and management capacity of stores in PrestaShop.
- Carry out a series of annual trainings given by PrestaShop that focus on expanding the knowledge of online store developers.
This certification always requires a manual approval in which the characteristics of the agency are evaluated.
What are the advantages of hiring a PrestaShop Partner?
Confidence
It is obvious that if you hire a certified agency you make sure that it is a trusted third party that has put its OK to that agency. It is normal that in the ecosystem of agencies there are different levels of quality and of doing the forms. Well, if you hire a certified partner, you will ensure that it meets the requirements required by PrestaShop.
technical knowledge
Partner agencies have the obligation to carry out a series of annual training sessions taught by the same PrestaShop. They also have complementary access to the technical blog, fed by the technical and product teams.
exclusive support
Certified agencies have contact and exclusive access to PrestaShop support for resolution of all types of incidents. Remember that in an online store not everything works the first time and many times having this support is essential.
Visibility
Visibility in PrestaShop is gained, that is, the agencies that have greater visibility on the PrestaShop website are due to the fact that they are more active. In other words, the agencies within PrestaShop “fight” (in a healthy way) to gain greater visibility only by being more active. Each semester you are given a score, evaluated based on six main criteria (contributions to the improvement of the PrestaShop software, affiliation, certifications obtained…).
discounts
Having a PrestaShop partner agency can give you access to exclusive discounts on the purchase of modules and themes, developed or recommended by PrestaShop. It will allow you to generate traffic, improve conversion rate or business volume.
Penguin and Zebra: agency Partner of Prestashop
As we wrote at the beginning of the article, as an agency specialized in online marketing, SEO and web design, having the PrestaShop partner certification was an almost mandatory step. In this part we bet on PrestaShop as the most solid solution on the market to make online stores in a flexible and complete way.
In addition, as an online marketing agency, we also have the Google ads Partner certification, which complements all the advertising part of attracting traffic to e-commerce. We have the experience of also being an SEO agency with proven success stories in different sectors of online sales.
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