Despite the fact that there is still more than a month and a half to go until January 6, when Epiphany Day gives rise to one of the most typical sweets in Spain, the roscón de Reyes, large supermarkets have already begun to anticipate such date. Among them Mercadona, which for yet another year will have one to liven up homes at Christmas in search of the best surprise or broad bean on the market.
Years ago the roscón de Reyes stopped being a sweet only consumed on January 6 itself. Although still faithful to this tradition, its fame has become popular with all its varieties. With and without candied fruit, with a filling (truffle, cream or cream) or with nothing inside, since Christmas is approaching in the streets and shops, this dough is already beginning to be seen in pastry shops and supermarkets.
And it is that the latter are largely to blame for the expansion of the roscón de Reyes, by offering this on their shelves with a greater variety as January 6 approaches. But even more than a month and a half after that date, Mercadona has been one of the first to place it both in its physical stores and for online sales.
A roscón that other years has already been one of the most requested among the large food chains, due to the good treatment with which the Juan Roig supermarket patisseries treat this product. For this year, with similar forecasts, Mercadona has this bun without filling, with cream, with truffle and cream, with cream and even a gluten-free and lactose-free version.
The roscones have an indifferent price depending on their filling, size or if it is gluten-free
In this way, while the , without any filling, costs 4 euros in the 400-gram box, those with and go up to 8 euros and the one with up to 6 euros, albeit in 600-gram boxes. For its part, it is the smallest, a box of 370 grams, but its price reaches 7 euros.
Some roscones whose success is based, in part, on their recipe. Made with wheat flour and sugar, they also contain sunflower oil, orange blossom water, butter and various dyes and preservatives, among other ingredients.
What companies are responsible for Mercadona’s roscones de Reyes?
However, it is in the suppliers where Mercadona’s great sales boost comes again. As usual with a selection of the best partners, for this product the triumph comes from the hand of .
Based in Utiel (Valencia), this company dedicates its main activity to the manufacture of fresh bakery and pastry products, for which it is responsible for providing the Valencian chain with roscones without filling and with cream, truffle and cream .
For its part, the gluten-free and lactose-free roscón comes from the hand of . Based in Martorell (Barcelona), this company is specialized in producing gluten-free items, being one of the largest Spanish companies in this sector since its family tradition founded in 1980.
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