When looking to establish a website, an eCommerce or an online store, . The hosting, or lodging of a web is very important, since it will be the space, physical or virtual, where to store all the information of the same. So it is necessary to find one that suits the needs of the site.
Spain has had incredible growth in the digital landscape in recent years, especially in the field of eCommerce. Consequently, the web hosting market has also been promoted to support this new digital economy, with cases such as okITup.
What is okITup?
is a company founded in Girona in 2013 and that offers specialized web hosting services, with a primary focus on eCommerce. Since its inception, it has presented a progressive growth, reaching more than 1 million euros in its turnover in 2019. Thus achieving a growth of 34% compared to the previous year, and subsequent significant growth in 2020.
Its growth has been supported by the various companies and brands with which it works, such as EurekaKids, Vichy Catalan, GAES, Cofidis, Damm, among others. They are also responsible for the infrastructure and maintenance of the Leo Messi website and foundation, as we can see from the banner on their landing page.
What services does okITup offer?
This company mainly offers high performance servers, focused on the Magento, WordPress and PrestaShop platforms, common bases for eCommerce. These servers help to speed up the loading time of the website, in turn improving the experience for consumers.
Likewise, it has a program to improve indexing in Google that includes an image optimization service within the website. In addition to this, it offers technical support and advanced monitoring of your systems in a 24/7 format, which guarantees an immediate response to any situation. Within this same scope, they offer assistance from their developers and system administrators, creating a team of professionals dedicated to website optimization.
In addition to their clouds or high-performance physical servers, they offer a high-availability web cluster modality with autoscaling, which is a combined service of several servers joined by means of a high-speed network usually in Google Cloud infrastructure, provider of which okITup is a specialized partner. This service model allows greater scalability and more specific management of site resources, according to the needs of the moment.
On the other hand, apart from its redundant backup system in 2 European countries, they offer you the possibility of infrastructure replication of all the services, be they physical servers, in the cloud or the web cluster, replicating said infrastructure in the platforms of the Google Cloud Platform. This acts as a way to ensure the necessary resources to support the servers (Disaster Recovery Plan), and can be done temporarily or permanently. In this way, by generating a temporary copy, for example, the stability of servers could be ensured in times of campaigns such as .
That said, okITup offers a fairly advanced hosting service. .
okITup competitive advantage and challenges for 2021
“The main objective is that we want to differentiate ourselves from the standard hosting companies, above all by offering the service as system administrators specialized in Linux hosting who become part of the end customer’s team as if they were on “payroll”, that is, as their new systems department This is how he described us Javier Crucis Medina, CEO and Co-founder of okITup SL, the competitive advantage of okITup. In addition, he mentioned to us, as the main point of the service, the 5 pillars that it offers as the basis of the system:advanced monitoring, 24×7 alerts, encrypted backups and direct sysadmin support (without SAT or intermediary customer service), whose fifth pillar is for us the icing on the cake, working thoroughly with web development teams on performance and in high performance…. with CDN, caches, PageSpeed improvements, etc”.
okITup does not offer a shared hosting modality, so the minimum service that a client will have will be a server or cloud. Everything configured to measure and always with the 5 pillars of service included.
The challenges set for 2021 by the okITup team are the readaptation of the strategy due to the pandemic, for an improvement in measurement tools, productivity and internal security. Javier Crucis Medina told us how “telecommuting is implemented throughout the company and for all colleagues. We want to take advantage of this push that the pandemic has given us, at the labor level, so as not to have borders in the hiring of personnel. Both nationally and internationally with a base of secure, coordinated and productive tools”.
“At the product level, we are going to continue pushing to be a benchmark of high performance. We will incorporate from new R&D new configurations thanks to benchmark results, and products such as web servers with LiteSpeed. Other functionalities on VPN access, some monitoring for Docker systems, or the automatic cloning/creation of Stage environments, will be some of the examples of projects that we would like to publish in 2021″ Javier Crucis Medina overtook us.
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