webflow, a no-code development company has closed a new series B for 115 million eurosAccel and Silversmith and to which joined, google parent. With this new financing, Webflow has reached a valuation close to 1,700 million euros.
Webflow could be defined as a tool that allows web design and content management (CMS) but its main advantage is that Its constructor is visual, that is, it allows you to create personalized web pages under a no-code development.
No-code, web development without codes
No-code is a development alternative that commitment to democratize access to software, since it seeks to eliminate the barriers of learning to program to build any type of tool, product or service to reach the public. Thus, no-code allows people who do not have the knowledge or the tools to do so to develop software.
One of the main champions of no-code is web flowa company founded in 2012 that through a system “drag and drop” It makes it easy to create websites and applications for people who do not yet have specific technical knowledge. Its builder is intuitive and easy to use and automatically generates the HTML, CSS or JavaScript code as the user visually designs the site, while changes are presented in real time for exact design control.
One more advantage of Webflow is its collaborative tools, since allows you to add more users to participate in the projectand even share it with clients so they can monitor the progress of the work.
Webflow is not based on templates but on a fully visual development environment
Their tools and approach to building professional websites that can be built from scratch from a fully visual canvas is what differentiates this from other no code web page creation platforms like or even the same one that allows you to easily create a website using a wide variety of themes or templates, however, any advanced customization on these systems requires some type of knowledge of code, be it HTML, PHP, CSS or JavaScript.
“We are in a completely different professional league.” assured Webflow co-founder and CEO. “Webflow is not based on templates, but it allows you to design any type of professional website from scratch. Our main unique selling point is the environment of visual development to make customizations down to the last detail, without code”.
As for its growth, the San Francisco-based startup stated that it doubled its paying customers in 2020 to 100,000, in addition to launching a new enterprise product with single sign-on support, security compliance, advanced DDoS protection powered by AWS, uptime monitoring, among other features.
Currently, several companies use its no code platform to make their websites, including Dell, which uses Webflow to develop internal websites that host content such as style guidesMeanwhile, Dropbox’s electronic signature division uses the platform to design, develop, and host all of its marketing pages.
Many companies use Webflow for rapid prototyping, launching microsites or small landing pages, so it is especially useful for marketing teams that need professional and fast developments.
Development teams can also use the Webflow API to connect the site to external tools like Mailchimp. Other companies that use are Zendesk, Rakuten, UpWork and Eventbrite.
According to Magdalin, “companies used to build centers to store data, but now technical teams prefer cloud infrastructurenot because they can’t build their data center, but because it’s much more efficient to rely on the cloud”.
After this round of financing, Webflow plans to expand its tools and have improvements to logins, enable payments, real-time search and filtering, and support for multilingual websites, plus some machine learning skills to help website builders.
Image: from Webflow
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