This will be the new Santiago Bernabéu stadium: a reform ready to be monetized

With the soccer league stopped, this measure is a way to help the fight against the coronoavirus. But in addition, the Madrid team wanted to encourage their fans with a spectacular video of the future stadium that was accompanied by an optimistic message: “Here’s to many more unforgettable moments at home…The Santiago Bernabéu of the future.”

This new stadium will be the pinnacle of Florentino Pérez’s aspirations. This reform is aimed at the so-called ‘State-clubs’, such as Manchester City or PSG.

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Designed by the GMP/L35/RIBAS group of architects and with a budget of 575 million euros, this project is an aesthetic remodeling but also a business opportunity: any part of the stadium will be capable of being monetized.

Thus, it will have a retractable cover, which will allow images to be projected, new leisure and restaurant service offers, a museum and a Bernabéu Tour, a 360-degree video scoreboard, spaces enabled for the organization of events and e-sports or commercial establishments. . In this way, the work involves 66,000 square meters of the stadium environment.

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