Slowly, albeit slower than we would really like, women have been reaching relevant positions and high positions in companies. The glass ceiling, although insurmountable and year after year the data shows it, is gradually beginning to crack in large companies, giving way to successful women to finally achieve the position they deserve.
We celebrate another year International Day of Working Women, and although it is true that this list could include as many names and surnames, on this occasion we highlight some of the women who work in the field of ecommerce and online marketing of recognized companies with successful jobs.
Here’s a list of successful women in the digital industry around the world, their roles, and how they’re defined.
+20 successful women in the digital sector…
… in Spain
Charlotte Pi
Carlota Pi is the CEO and co-founder of Hello, Luz, an electricity marketer, which has been listed on the Alternative Stock Market since 2019.
Elena Gomez de Pozuelo
Elena Gómez del Pozuelo is living history of the digital sector. In 1990 she took over the Spanish Association of Direct Marketing -now adigital– when eCommerce did not yet exist and sales were made by catalog.
She was an entrepreneur and founder of Secretary Plus before the dotcom crisis and investor in startups and re-entrepreneur with Womenalia and Baby from Paris. Currently, his biggest bet is this, Paris baby and the associated motion Baby Friendly Companies.
Fuencisla Clemares
He began his career in the distribution sector in Continente. In the year 2000 he joined McKinsey & Co, a company of which he was a part for 7 years and in which he specialized in Marketing and advice to distribution and telecommunications companies in Spain and.
In 2007, she joined as Purchasing Director, leading the commercial strategy and the relationship with the suppliers of the House and Home division in Spain. Two years later, in 2009, she joined the online world as Director of Retail and Consumer Goods for Google Spain. Since then, she has been supporting different industries in their migration to the Internet and leading the mobile initiative at Google Spain. In November 2016 she was appointed General Director of Google for Spain and Portugal.
Helena Smith
Helena Herrero, is since 2012 the current President of HP for Spain and Portugal. In addition, she holds the position of General Director of the Printing and Personal Systems (PPS) Business Unit of HP Iberia.
She has been Vice President of HP Spain and Portugal and a member of the Management Committee since 2002. Previously, and since joining HP in 1982, Helena has held different management positions in the areas of Consumer Affairs, Public Sector, Large Accounts and Small and Medium businesses. She has also been responsible for developing the HP channel and distribution network for all products in Spain and Portugal.
Currently, she combines her position at HP with that of director of Naturgy and president of the I+E Innovation Spain Foundation.
Irene Cano
is the current Director of Facebook in Spain and Portugal. She has been linked to the technology sector for years, before leading the Facebook Spain team, she developed her professional career in large companies such as Google, Yahoo and Orange Spain.
Sea Alarcon
Sea Alarcon, CEO and founder of SocialCar, is one of the most influential women at a European level and one of the top benchmarks in the ecosystem and the technology sector in Spain.
Mariangela Marseglia
It is, since June 2018, the Amazon Country Manager for Spain and Italy. Marseglia, who joined Amazon in 2010, has a degree in Economics and Management from the Catholic University of the Sacro Cuore in Milan, and has worked for more than ten years in consulting, marketing and business development in companies such as PwC, Unilever and Mars. .
Martha Martinez
is the president of IBM Spain, Portugal, Greece and Israel since January 2013. Marta Martínez’s professional career has been linked to IBM since 2003, the year in which she began working as an executive in the communications sector for Spain and Portugal.
She held the positions of General Director of IBM Global Technology Services Spain; vice president of sales for IBM in Spain, Portugal, Greece and Israel; and during 2008, she was assigned to IBM headquarters in the United States, assuming the vice presidency of sales of infrastructure services worldwide.
Monica Casal
Mónica Casal is the CEO of the consulting firm specializing in Tandem Up. Mónica has extensive experience in the field of digital marketing, having been eRetail Director of , and directed the operations of the in Mexico for three years.
Nathalie Picquot
before being appointed General Director of Twitter Spain and Portugal In November 2017, Picquot worked as a director at Google Spain, where he held various management positions, including Head of You Tube Sales Spain, or Director Branding and Agencies, until he moved to Twitter.
He studied Political Science and International Relations at Cornell University in New York and has completed a master’s degree in Strategy at Harvard Business School. The CEO of Twitter Spain has developed her profession in the US, Ireland, France, Hong Kong and Spain.
Pilar Lopez
it is since 2015 president of Microsoft IberianWith a degree in Business Administration and Management, with a specialization in Finance, from ICADE, Pilar López has developed a large part of her professional career at Telefónica, a company she joined in 1999. Previously, she held different managerial positions at JP Morgan in Madrid, London and New York.
She currently combines her position at Microsoft with the position of non-executive director of the Wolseley building materials group and a member of the Board of Directors of since 2018.
Reyes Justribo
Reyes Justribo Ferrer (Zaragoza, 1963) is, since 2018, the General Director of IAB Spainthe association that brings together the most prominent members of the advertising and communication sector in Spain, after a career in which he has held management positions in giants such as Nokia or Microsoft.
Sarah Harmon
is the Director of Linkedln for Spain and Portugal since 2013. She is an expert in digital transformation and regularly participates in forums and conferences on internet business development and staff recruitment through the .
Susanna Voices
She was Country Manager in Spain for eBay until 2019, currently she is the Deliveroo Global Vice President. Years before, he held the position of Head of Merchant Services in Spain and Portugal for PayPal. Her experience endorses her as an expert in online and online sales platforms.
Some time ago he gave us one more than , in which he explained his vision about eCommerce and digital marketing in Spain.
… and internationally
Alex Hisaka
Specialist and lover of content marketing, he was, from 2015 to 2018, Head of Global Content Marketing at LinkedIn and currently Director of Content Marketing at Mesosphere. She believes that content marketing can change lives and she herself affirms that “success will not fall in your hands, you have to work hard”.
Alison J Herzog
Director, Global Social Business in Dell. She is responsible for directing the vision of how social media can impact the company’s line of results, as well as designing programs that ensure that customers are the central piece and recipients of value creation.
Becky Brown
it is ViceChairwomanGlobal Marketing and Communications, Director, Digital Marketing and Media Group at Intel Corporation. Work on the search for new ideas and marketing technologies that improve the ability to connect with the audience. take actionheMind you, you lead a team building relationships through advertising and digital ecosystems and inventing new ways to connect with customers.
https://youtu.be/MNXmq4JpYGM
Ginni Rometty
and has held the position of President and Executive Director since 2012, becoming the first woman to hold that position in the company.
kara swisher
Swisher co-founded Revere Digitalformer owner of code, and co-produced and co-hosted The Wall Street Journal’s “D: All Things Digital” with Mossberg. She is currently executive editor of code, author of the Recode Decode podcast and co-executive producer of the Code Conference. She also worked for The Wall Street Journal.
Mary Smith
is one of the main world leaders of , endorsed by Forbes, of your Social Media list. With extensive and recognized Facebook experience, Smith is the author of The New Relationship Marketing and co-author of Facebook Marketing: An Hour A Day.
Marisa Mayer
In 2012 he became CEO of . In 2013, she (at 38 years old) was selected by Forbes magazine among the CEOs under 40 of major US companies. She is currently the co-founder of Lumi Labs, a startup incubator in Silicon Valley.
Natalie Massenet
Fashion entrepreneur and former journalist, she is the founder and executive president of the group Net-A-Porter. Since 2013, she is also president of the British Fashion Council (BFC), the organization in charge of promoting British fashion.
Sheryl Sandberg
Chief Operating Officer on Facebook. was a visionary regarding mobile advertising, managing to give the company high profitability. In 2008, Fortune magazine included it in the list of 50 Most Powerful Women in Business.
… And many more
All of them demonstrate gender equality in the workplace. Therefore, in commemoration of the World Working Women’s Daywe wanted to make a small list with a part of those women and visible heads that fill this list of business success, who little by little advance towards a business world with equal opportunities.
Of course, we know that we left many in the pipeline. Which one would you add?
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