Following its international success after its first edition in Finland in 2014, Tubecon 2017 arrives in Madrid on February 18 to give visibility to the movement. Up to 200 youtubers and Spaniards will meet at the WiZink Center (the former Palacio de los Deportes) in Madrid, to enjoy a unique experience in which various activities are planned.
Among them, forums on current and specific YouTube issues, workshops (on topics such as bullying), shows and raffles through which fans can choose to meet their favorite YouTubers in person. There is also a planned area for parents, in which they will be told about the operation and development of YouTube.
Tubecon 2017, an event for youtubers and fans
Tubecon 2017 arrives in Madrid with a couple of clear objectives: provide a platform for content creators, and get feedback and interactivity with the public. The organizer of the event, Risto Kuulasmaa, that it is the youtubers and influencers themselves who have contributed ideas and content.
It was already presented a few days ago at the Fundación Telefónica in Madrid, and more than 200 youtubers have confirmed their presence. Some of the most prominent are the fashion influencer or the booktuber
The entrance to Tubecon 2017 will cost 15 euros, and will have a complete agenda in which the following sections stand out:
- Meet&Greets. Exclusive areas for meetings and encounters between creators and fans. The meets&greets will be free with general admission and will be organized by raffle by web registration a few days before the event.
- scenarios. Various performances designed by the creators themselves will take place on the main stage. Music, games…
- Panels. Round tables for youtubers to share ideas with the public. They will deal with topics related to the youtuber universe: booktuber panel, traditional media or content for parents, among others.
- Workshops. Activities of greater interactivity with the public: tutorials, chat with questions and answers, or a make-up space are among the planned workshops.
- Awards. From youtubers for youtubers.
Also, the community that created this event will support a charitable cause, the NGO Educo, that helps with projects in Spanish schools.
https://www.youtube.com/watch?v=eS5HWfjom-U
The success of youtubers
A few weeks ago we showed you our best known and most influential in Spain. They have made Youtube their profession and They drag masses of young people who fall at their feet. The new figure of the youtuber has emerged a few years ago and is succeeding all over the world. Ordinary people, who talk about the topics that interest them with a direct and close language, and perhaps for this reason they have managed to connect with the public.
The youtuber thing is a booming phenomenon that has changed the way in which users consume content on the network. The increased use of mobile phones means that especially the younger audience can watch their favorite videos from anywhere and at any time, and everything indicates that in the future most of the content produced will be of this type. And the impact is such that brands have taken advantage of this pull to carry out their own viral campaigns, sometimes with well-known figures in this world.
The truth is that the youtubers have arrived with force, and they have done it to stay.
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