What is a User Flow or user flow – | Blog

What does User Flow mean in UX

Some digital products, whether web pages or applications, do not always produce the best results. The design process must separate the look, the feel and the goal that the user is trying to achieve.

It is important to design with the user flows and therefore focus on what the user needs to do and how to integrate it in the most efficient and effective way possible. Define user flows leads to a better user experienceas it puts you at the center of the design process.

Therefore, we can define UserFlow such as the path a typical user takes on a website or app to complete a task. The user flow comprises from the point of his entry adding the set of steps he executes until he completes the task with a successful result.

Important aspects for the definition of the user flow

Before defining the UserFlow It is necessary to understand what the needs of the users are. Knowing them will help us create an experience designed to satisfy them.

There are a series of questions that will help us define the user flow:

  • What is the user trying to accomplish?
  • What is important to the user and what will give them confidence to continue?
  • What additional information will the user need to perform the task?
  • What are your doubts, frustrations or barriers to accomplishing the task?

The answers obtained will help us determine what content and navigation links to include.

Flowchart

The Flowchart It is a way of graphically representing a process through a series of well-structured and related steps that allow an understanding of the whole.

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A series of geometric figures are usually used to represent each step of the process. These forms are defined and are connected to each other through arrows and lines that mark the direction of the flow and determine the route.

Once the processes and objects have been located, it is necessary to take into account the decisions of the users and the decisions of the system, which will be represented with different forms.

The flowcharts They are performed from left to right and from top to bottom. It is important to avoid crossing lines in order to facilitate the global understanding of the process.

There are numerous that allow us to make User Flows or user flows with our Wireframes. In particular, I have been using Overflow for a while.

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