What is a VPS? Know its uses and main advantages – Marketing 4 Ecommerce – Your online marketing magazine for e-commerce

Digitization is no longer an option for anyone: if you want to be seen and known, you must have at least one website. But it is not always enough to have accommodation in a shared hostingand many times it is required to use virtual private servers or VPS (for Virtual Private Server in English).

A VPS is a server that has a copy of the operating system, as well as all the resources allocated to it, within a larger server.

This is a solution that will allow you to have a server totally dedicated to your website, but in a virtual way, that is, it is an intermediate between the cost of having a regular shared hosting, and obtaining a dedicated server.

That is, unlike shared hosting, the resources of the VPS are totally dedicated to your website, with which you can have complete access to each one of them, control and total freedom to customize as well as maximum scalability.

Who should use a VPS for their website

As a general rule, the VPS is chosen by webmasters of pages that have a medium traffic level, since these exceed the limits of traditional shared hosting plans, however, they still do not fully require the resources of a dedicated server and with less resources, since it is possible to find a , that fits your needs.

You can use a dedicated VPS for your eCommerce which will avoid having additional costs for traffic or security concessions.

It is also highly recommended to have a dedicated web hosting if you need to share files, photos or videos internally with your workers for remote workas well as with your clients.

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Also, if your website needs more speed and isolation, runs a heavy system, or runs on multiple domains, it is also highly recommended to choose a VPS, as You can also choose the scripts, software, processes and other configurations that will be necessary and that can be automated for maximum efficiency.

Advantages of the VPS

As we have explained, by having VPS hosting your website can be hosted on the same physical system as others, but this will not affect the performance of your website since it has dedicated resources. However, VPS have other advantages over other types of hosting:

full autonomy

In addition to allowing you to configure the server according to your particular needs, you will also have full control over the administration panel, and you will be able to install or run the applications you want at any time.

Load balancing

A good VPS will allow you to optimize the availability of the server, regardless of its location, and thus avoid data loss.

Additional IPs

A help that a quality VPS can give you is the possibility of displaying additional geolocated IP addresses. Thus, your website and apps will always be available wherever your customers and users are, increasing your international strategy.

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