Throughout the we have seen constant improvements with a clear objective: that the user finds what he wants and that the best result is always in the first position in the SERP. However, not everything is the search for a specific website, or generic information on an animal or plant species. There are specialized searches that require finding data sets, and what better, organized in tables or other formats that are more complex to find, something that Google Dataset Search can solve.
What is Google Dataset Search
According to his description, “Google Dataset Search is a specialized search engine that allows you to find data sets stored on the web through keywords. The tool displays information about datasets hosted in thousands of repositories on the web, making them universally accessible and useful.”
Google Dataset Search was launched in 2018 in its beta phase as a tool capable of finding scientific data, government, as well as some news organizations. Now, Google Dataset Search has come out of its testing phase and is available for any search and free for all users.
Take for example the search “fast food”. In the traditional Google search engine, in the first positions we can find fast food restaurants near our location, and based on our browsing history, information such as recipes, related businesses, etc.
But what if what we need is a data set on fast food? Perhaps because of our work or company we want to find a study to help us with our research. That is where Google Dataset Search can help us.
The results in , as you can see, vary compared to the results we obtained in the traditional search engine, since it offers from rankings of fast food chains ordered by brand value in the world, to forecast spending on fast food in Spain and many more.
New features for a new specialized Google search engine
But Google Dataset Search, in addition to being available to all users from now on, also announced some improvements that Google has integrated into this version, as well as new functions, among which are:
- You can filter results based on the set of data you want, such as images, tables, text or more, in addition to filtering by use rights, download format and update date.
- Google will show you a map if the dataset is about a geographic area.
- has been added support compatible with Google Mobile
- And finally, Google assured that “he has significantly improved the quality of descriptions of their data sets.
In fact, the internet giant assured that Data Search has so far indexed almost 25 million data setsand the best thing is that according to Google “anyone who publishes data can make these sets discoverable under Google Dataset Search”
If you want to take advantage of this new and specialized search engine, Google provides tools within the Google Search Console to view your datasets, directly in the improvements report section.
In this section you will find errors and warnings about your datasetsif any, plus how many URLs are tagged as a valid data set.
So, if you have a data-driven website and you want to make it more accessible to all Internet users interested in finding it, it will be very important to review that your settings for Data Search are optimized based on Google structured data.
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