What is the size of Instagram stories? 📲

If Instagram is your favorite social network, here we tell you why the size and resolution of the image are modified when uploading stories.

Instagram handles different standard measures. The dimensions change depending on what you want to do with the image. The size of a photo for advertising, stories or publications is not the same.

Let’s take a closer look at what happens with Instagram stories.

The size of Instagram stories

Surely it happened to you that you took photos with your cell phone camera, beautiful photos!, but when you shared them in your you realized that the image had been cropped and that detail that you liked so much was not visible.

You may wonder why that happens.

Well, Instagram is very rigorous. It only supports one type of size of images and videos to post to your stories. For this reason, when the material that we want to upload does not conform to this standard, the application automatically cuts or expands the image so that it adapts correctly to the screen.

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What is the ideal dimension for Instagram stories?

According to , the recommended size for the image to fill the screen is 1080px by 1920px (HD resolution), with an aspect ratio of 9:16: this measurement represents the ratio between the width and height of the image , being 9 the width and 16 the length.

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Note that this dimension should be applied to both photos and videos to maintain image quality.

But beware, if you are used to using your device horizontally, we recommend that you start adapting to verticality, since vertical photos will adapt to the aspect ratio requested by Instagram and thus prevent the application from cropping your photo.

In the same way, if you want to share a horizontal or square photo, Instagram will automatically modify it, enlarging or compressing it and it will be seen on a background that has the function of compensating for height.

So far, everything perfect.

However, hasn’t it happened to you that publishing files in HD takes longer for stories to upload? If your answer is yes, then you have to keep reading because now we are going to talk about image resolution.

resolution in instagram stories

High resolution implies more pixels, that is, the image or video file, when saved, will occupy more space in your device’s memory. This excessive byte weight is what can cause history loading to slow down.

If that happens, the best solution is to lower the quality. It is understood that 1080px provides a better image, but if a photo takes a long time to upload, you can solve the problem by lowering the quality of it to 720p. But the image is not pixelated? No, don’t worry, even applying this procedure the photo will look great.

In what formats should the images that are uploaded to Instagram stories be?

Now that you know what is the appropriate size and resolution that you should use for Instagram stories, the formats that the social network accepts represent another variant that you should take into account. Both JPG and PNG formats are supported for use in stories.

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However, files with a PNG format are the best option. In the PNG format, compared to the JPG, the images are not pixelated, therefore a higher quality is preserved.

Bonus: post dimensions, Reels, IGTV, profile picture and advertising

Here we tell you what are, according to , the ideal measures for other Instagram resources:

📷 Official Instagram profile photo size: 110 x 110 px. Recommended size: 180 x 180 px.

📷 Instagram post photo size:

  • Square: 1080px by 1080px, with a 1:1 aspect ratio.
  • Portrait: 1080px by 1350px, with an aspect ratio of 4:5.
  • Landscape: 1200px by 628px, with an aspect ratio of 1.91:1.

📹 Instagram video post size: videos that are the same size as image posts; but that its size is between an aspect ratio of 1.91:1 to 4:5.

  • Horizontal video should ideally have a 16:9 aspect ratio.
  • Videos must not be larger than 4 GB.

📹 Size of reels: 1080 x 1920 px videos; with an aspect ratio of 9:16.

📹 Size of IGTV videos: 1080px by 1920px, with an aspect ratio of 9:16.

💰 Size for advertisements: in case you have a business and want to, it is essential that you know how to optimize the images. After all, it is a social network focused on the visual.

📷 Size of images for advertisements:

  • Square: from 600 x 600 px to a maximum of 1936 x 1936 px.
  • Landscape: from 600 x 315 px to a maximum of 1080 x 608 px.
  • Portrait: 1080 x 1350px.
  • Instastories: 1080 x 1920 px in JPG/PNG formats up to a maximum of 30 MB.

📹 Size of videos for advertisements:

  • Normal: they maintain the size of the organic publications that we saw previously and are limited to 4GB in weight.
  • Instastories: 1080 x 1920 px in .MP4, .MOV format with a maximum weight of 4GB in 60 seconds.
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We hope this information has been useful to you and do not hesitate to use this guide when publishing your content. Make your Instagram stand out with spectacular images and videos!

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