The reduction in the use of plastic is more urgent than ever for companies of all sizes around the world, as part of an effort to promote a sustainable and friendly future with the environment as well as the growing demand of consumers to prefer .
Zalando wants to commit to being a zero carbon company
Currently many big players in the fashion sector are trying to reinforce their environmental credentials as they face harsh criticism for promoting the throwaway culture, in fact, the global charity Oxfam assured that this industry it is responsible for about 10% of all greenhouse gas emissions.
That is why Zalando, the largest online fashion retailer in Europe and which has its exclusive sales club in Spain, its plans to become a zero carbon company throughout its operationplans that include saying goodbye to single-use plastic in their packaging.
“The fashion industry faces tough sustainability challenges and we know that we have been part of the problem. In the future, our aspiration is to be part of the solution”said in a statement, co-CEO of Zalando.
As part of its commitment to the environment, Zalando has assured that it wants to be “a zero carbon company” both in its own operations and in all deliveries and returns from today, including package transportation, packaging and production.
“We see a clear link between acting sustainably and continued business success. Only those that incorporate sustainability into their business strategy will remain relevant to your customersand we believe that it will be a competitive advantage in the future”, pointed out the director.
Zign will be a fully sustainable brand
To kick off its plan as a zero carbon company, Zalando has switched to more than 90% renewable energy in its buildings this yearand assured that the remaining carbon emissions that cannot be eliminated in its operations will be compensated.
Carbon offsetting involves helping finance emission reductions elsewhere, such as helping to prevent deforestation.
Currently, Zalando boxes are made from 100% recycled materialsas well as the shipping bags, which are 80% made with recycled plastics, while the beauty bags are made from 100% recycled paper.
As part of Zalando’s Commitment to becoming a zero carbon company, the company commits that its private label Zign will be fully sustainable in 2020. In fact, for its upcoming Spring/Summer season, Zign will feature all of its items, including clothing, shoes and accessories, bearing the Zalando sustainability banner.
In addition, Zalando expects by the end of this same 2019 to extend the useful life of one million items through its resale platform. Zalando Wardrobeand by 2023 increase this figure to reach 50 million items.
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