5 advantages of electronic commerce

Creating your online store and selling online has a lot of benefits for businesses, many of them unimaginable just a few years ago.

In this post we are going to tell you the five main advantages of e-commerce which, in short, are part of the dream of every merchant: to have a business billing 24 hours a day!

Furthermore, we add the Testimonials of three entrepreneurs who have their Tiendanube and they confess to us what they like most about having their brand working 24×7.

Shall we start? ✨

1. Your store is open all day, but you work what you want (and when you want!)

It is likely that if you have a physical store, you have to be physically there all the time — nobody enters or not — because you cannot miss any sales opportunity.

Perhaps most of the time you spend waiting for a potential client to enter (a precious time that you could be investing in other things, like enjoying your family, right?).

An online store is open 24 hours, but it does not force you to be behind the counter all that time. This means that you can dispose of it according to your own needs, comforts and tastes!

This is how Ludry, the owner of the Tiendanube, explains it:

Having an online store is having your business open 24 hours a day, 7 days a week. The good thing about this is that, by not requiring you to be present as in a physical store, you can manage your time while giving your customers the opportunity to make a purchase outside of business hours.

And this brings us to the next point.

2. Forget about traditional business hours

it allows you make sales outside of conventional business hours. Thus, it will be available to potential customers who cannot buy at that time and who, of course, will be more than grateful to be able to do so at the time they want and from the comfort of their home.

The image of the customer running to get to the store on time before it closes to buy a product has no effect compared to the flexibility offered by the .

E-commerce generated a revolution over traditional commerce that, for the most part, works on established days and hours. That a client buys a product for his baby at 4 hrs. on a Sunday seemed impossible, unthinkable and even ridiculous. However, today this is the case. This happens.

Leandro, owner of the Tiendanube, recounts enthusiastically.

We lovingly store screenshots of sales made at times that would have been impossible to sell in any other business format. During Christmas (that same night!), New Years, celebrating birthdays, and even on vacation!

For her part, Mila, one of the founders of the brand, says:

Something that impacts us a lot is waking up and seeing that a sale was generated, for example, at 5 in the morning, while we were sleeping. Being able to attend to the customer’s need at any time, without having to be physically or virtually present, is a benefit of electronic commerce that we value very much.

The reading could be: “at this time I’m not working, but I’m billing”. And it is that waiting hours do not exist in internet commerce.

In addition, if you focus on designing a simple and intuitive purchase process, and if you invest time in writing excellent , your potential customers will be able to buy from you without having any doubts.

No more waiting to be served or to pay since the purchase process is easy and intuitive. You do not have to go to a physical store within a schedule fearing not arriving before closing time.

On the other hand, you can browse the product catalog as many times as you want to see the prices and details without having a salesperson next to you, and I think this is key to being able to buy relaxed and to have a positive shopping experience.

Ludry assures.

3. Can you imagine how much it would cost you to have your physical business open all day?

From higher spending on electricity, telephone, security (if you have it), and personal services! You save all this with your online store, so you can focus on what matters most: sell your products and grow your business.

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4. Your store open 24 hours. All over the world!

Your business does not have closing hours, that concept does not exist here! This means that anyone from anywhere in the world can become your customer. Yes, you read that right, no matter where you are or what your time zone is, the planet is your potential client!

And this is how the owners of Unibow live it:

With our online store we can reach people from all over the world, it’s spectacular! We receive inquiries from all over Latin America and even from Spain! There are no geographical limits and we break all time barriers: our business is open 24 hours a day!

5. A wheel that does not stop

When we talk about a business open all day, we are not only referring to the online store but to everything that accompanies it and makes it more powerful.

This includes the digital marketing actions that you are carrying out, the chosen ones and the companies that you have contracted to receive and receive.

All these elements work 24 hours a day for you, for your growth and so that you can make it a profitable modern lifestyle.

Knowing that your social media ads are showing, that the store is receiving visits, that payment platforms are receiving payments, that logistics companies are generating shipments of your products 24 hours a day, is something as incredible as it is exciting.

Leander assured.

conclusion

We are sure that after reading these five advantages of electronic commerce, you already want to open yours! with Tiendanube and start selling online like a professional. You have a 30-day free trial!