Google AdSense: What is it, how does it work, how much does it pay and how to get started?

Currently there are several ways to make money online, but most of them take time, producing quality content and continuous SEO work (Optimization for Search Sites, like Google).

If you can’t wait to start generate income with your accesses, either on your website or on your YouTube channel, Google AdSense you can help. In this post, we’re going to explain what AdSense is, how much it pays, how it works, and much more. Do not go!

What is Google AdSense?

AdSense is a Google advertising tool that allows you to display the of other companies on your page, for free, and earn money for every click.

Surely you have already entered a website and you have found ads at the top or side of the page, TRUE? Well, if you use Google AdSense, that’s what those who visit yours will see.

What is the difference between Google AdSense and Google Ads?

Despite having similar names, these two Google tools perform different functions. As we told you, AdSense allows you to post ads on your website and earn money from it.

For its part, Google Ads is designed for people to create their online ads and increase the visibility of their businesses, products and services.

With this solution, the ads are displayed on the Google results page, appearing more easily for those who make searches related to a specific market niche.

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Who can use Google AdSense?

Anyone over the age of 18 who meets the requirements listed above can sign up and use AdSense to generate ad revenue.

Of course, there are some restrictions on the type of content you share. For example, sites that incite violence, prejudice or have explicit sexual content are not accepted.

What do you need to register?

Signing up for AdSense is easier than you think. You must have a Google email account, your own website with 100% original content, a phone number and a postal address, which can be your home address.

How to sign up for Google AdSense?

The process is so simple that you can do it by following this step by step:

  1. Accede to .
  2. Select the email account with which you want to create your profile.
  3. Inform the data referring to your web page (you can check the option “I don’t have a site yet” and include this information later) and country of origin, mark whether or not you prefer to receive personalized advice and suggestions to improve the performance of the tool, and then accept the terms and conditions of use of the platform.

It’s important to remember that to create an AdSense account, you need to have your own domain, as sites hosted on subdomains like , Y . If you still don’t have yours, don’t wait any longer to buy it.

  1. Before accepting your registration, Google needs to know if the content of your web page is in accordance with the . Ads will only start appearing on your page after this verification.
  2. The last step is to add the data related to the account where you want Google to deposit what you earn with AdSense.
  3. At the end of registration, Google will send an envelope to your postal address with a confirmation code. This procedure can take up to two weeks.
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How to make money with Google AdSense?

We imagine that at this point you are wondering: but how do I earn money with AdSense?

There are currently two ways to generate revenue from ads on your website:

1. Cost Per Click (CPC)

In this option you are paid every time someone clicks on an ad displayed on your page.

2. Cost per thousand impressions (CPM)

You earn income according to the number of visitors to your website. It is as if an advertisement was printed every time someone accesses your page.

The advantage of using AdSense is that its algorithm allows ads to be displayed according to the interests of your users. All you have to do is choose the type of advertising you want to display on your site and where it will appear. The tool takes care of everything else.

Because your audience only sees ads based on their interests, you’re more likely to click and, consequently, to earn more.

Now let’s talk about how you earn your AdSense earnings in practice.

Remember that Google asks for your banking information in the registration process? It is because in that account you will receive what you earn with AdSense.

But you must consider some important information:

  • The takes place once a month (between days 21 and 26)through international transfer, to those who have passed the what Google establishes.
  • The paid value is the result of converting the advertisers’ currency to your payment currency. To do this, they use rate exchange rate in force the day before the ads appear.
  • It is crucial that you pay attention to the fees that your bank charges for that type of transaction. and that you analyze if it is worth using it or migrating to another.

How much can you earn with AdSense?

This is the one million question! And the answer that we are going to give you may not be so satisfactory: we cannot tell you exactly because there are several factors at play, such as the number of visitors your page receives, how many advertisers exist in your the type of content you share, among others.

But don’t be discouraged, Google AdSense puts at your disposal a that allows you to have an idea of ​​how much you could profit. To use it, you must put the location of the visitors of your web page and the category of the content, that is, its niche.

For example, if you choose the South America region and the Food and Drink category, as in the image below, Google gives you an estimated value of 50,000 visits per month, which would earn you approximately $1,920 per year.

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It is essential that you do not forget that it is only an estimated value and that Google cannot assure you of these earnings due to all the factors mentioned above.

to increase your with Google AdSense, you need to use the correct to attract qualified visitors to your website in addition to, of course, offering quality content to hook them.

Pay attention to the position of the ads on your page and try to place them in visible places for your readers, without compromising the .

For example, put them at the top of your site for a month and then at the side or footer. Then, compare the number of clicks obtained with each version and hold the position that has given you the best results.

How to display your ads?

As we already mentioned, the position of your ads is one of the factors that most influences your earnings with Google AdSense. Therefore, we are going to answer some questions about it.

1. How many ads can be seen on the page?

Google understands that excessive advertising can hinder the visitor’s navigation. Therefore, may temporarily limit the number of ads in your account if it identifies any irregularities, such as for instance.

2. Where should you upload your ads?

The general rule of thumb is to place your ads where they will be visible to visitors, as long as you don’t violate Google AdSense rules.

3. How to position your ads?

When using AdSense you can also select the size of the ad, the image and the color of the text. At the end, the platform generates a javascript code that you must put in the place where you want the ad to appear.

Did you find it complicated? Accede to .

Types of ads you should avoid in AdSense

In order for you to get the most out of your ads, it is important that you know which ones you should not use because they can ruin your visitors’ experience and decrease both your site traffic and the number of clicks, resulting in less profit for you.

First, there are those that make it difficult to consume the content. Surely you do not like to enter a page and find ads that do not let you see what you were looking for, right? Well, neither do your visitors.

Then we have the ones that take up the entire screen and have a countdown that forces you to watch them for a while and then release the content. The Internet brought a sense of immediacy and people do not want anything to delay their goals, even if it is something as simple as accessing information on a web page.

You should also stay away from those that don’t provide a good experience on mobile devices, such as cell phones. You have to reckon with the fact that they are now widely used to consume content.

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Never use ads that automatically turn on sound. Precisely because mobile is so widely used, visitors can be anywhere when they come to your site, which can create awkward situations that make them leave the page before clicking on the ad or seeing what it is about.

Google AdSense on YouTube

This Google solution is also very useful if you have a channel on YouTube, since it increases your popularity and attract more hits, In addition to allowing you to earn money for visualizations. This is one of the main sources of income for .

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The first thing you have to do is check if your channel has monetization activated and for that to be possible, you must have a thousand subscribers and more than 4 thousand hours of accumulated video.

On the menu creation studio click the option Channel and in Monetize, click on Activate. Then tap on Monetization settings.

Here you have two options: create an AdSense account for your YouTube channel, or link your channel to an existing one. If you have a page registered in the program, we recommend that you choose the second option, to “skip” the entire registration and analysis process.

To do this, press the button Link AdSense and YouTubethen log in normally to Google AdSense and select the option accept association.

When your registration is approved, you will see the label hosted account on the home page of your AdSense account. It is important to remember that, in order to monetize your channel, its content must be free of .

How much can you earn with your videos on YouTube?

pay between $0.25 and $4.50 to every thousand views, and that can vary depending on your performance niche. To give you an idea of ​​how much it represents, a video with 100 thousand views can generate up to 500 dollars, depending on the price of the day.

The good news is that the figure increases as more people view the content, that is, while the video is in the air, it can bring you financial return. Not bad, right?

Advantages and disadvantages of Google AdSense

Like any business model, AdSense has advantages and disadvantages. Therefore, we suggest that you continue reading to discover if this is the best option for your website or channel.

Advantages of AdSense

1. Lots of advertiser options

Those who use Google Ads have two options to show their campaigns: Search Network or Display Network ads, in the…

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