The García Carrión food group has signed the former CEO of the in Spain, Rami Aboukhair, as the new CEO, a position held until now by José García-Carrión, who remains in his position as president and chief executive of the family company.
The objective of the signing of the new CEO is to address the process of expansion and internationalization of the company, which had a turnover of more than 1,000 million euros last year. García Carrión is currently present in 150 countries.
Rami Aboukhair will work “side by side” with Rafaela Corujo, wife of José García-Carrión and co-owner of the company, and Luciano García-Carrión, their son, heir to the business and who has promoted its development abroad since his position as Vice President.
The group, owner of Don Simón, among other brands, was founded in 1890 by José García-Carrión in the Murcian town of Jumilla from the creation of a winery that exported wine to France, whose vines were at that time affected by the plague of phylloxera.
Two decades in Santander
Rami Aboukhair’s professional career is especially linked to Banco Santander, where he has developed his work for the last two decades. The announcement of his departure was made public last December. Within Aboukhair’s financial curriculum, he stands out brilliantly as the father of the bank’s flagship product, , a strategy that he began to shape during his time at Banesto (he was director of marketing), which he implemented in Santander UK and brought to Spain once Ana Botín agreed to the presidency of the financial group and claimed him in 2015 for the business in our country.
Since then he was the CEO of the Spanish subsidiary, until last spring, when the financial group announced its . With this change in the leadership of the bank in Spain, Aboukhair was appointed global head of cards and digital solutions for the group.
Rami Aboukhair was born in Granada in 1967. His father, of Syrian origin, moved to this Andalusian province to study Medicine. His mother is from Malaga. The director has lived in Homs, the second largest city in Syria, in Argentina, the United Kingdom and the United States, but also in Abarán, a town in Murcia with 13,000 inhabitants, a province in which he studied Economics. In addition, he has been trained in prestigious institutions such as Harvard, IESE or the London Business School.
Shortly after finishing his career, he signed for , a company with which he was in Barcelona and Madrid shortly before moving to Argentina, in 1999, to head the energy marketing area at YPF.
During the two years he was in the Latin American country, he lived through the “corralito” stage, which restricted the free disposal of money for a year. It was in 2002 when she signed for the Santander group to join Banesto and, once Ana Botín went on to direct the group’s business in the United Kingdom in 2010, she joined her team as head of the product division of marketing.
During his time at the helm of Santander Spain, in addition to implementing the ‘Account 1,2,3’, he faced one of his greatest challenges: the acquisition and integration of Banco Popular. The operation entailed a change of logo, the commercial union of the two entities, two EREs and technological integration as the final fireworks.
Board of directors
Rami Aboukhair, who will support the García Carrión family in the future growth of the company as part of the Board of Directors, has declared: “I am proud to join the García Carrión Group, a company that takes the Spain brand to more than 150 countries “.
On the other hand, José García-Carrión continues as Chairman of the Board of Directors. Like Luciano García-Carrión, who, in addition to being Vice President, continues to be the main promoter of international markets, as he has been doing for the last 25 years and thanks to which García Carrión has carried out his international expansion.
Regarding the incorporation of Rami Abour¡khair, Luciano García-Carrión stressed that “García Carrión has to surround himself with the best. With the great incorporation of Rami, an excellent professional and a great person, and the magnificent team that we have at García Carrión, we face the future with the utmost passion, enthusiasm and professionalism.”
Finally, Fala Corujo, vice president of the group, also continues to be a member of the Board of Directors.
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