Guide: How to open a Facebook account for your business

Having a Face page has become essential to boost a business. Open Facebook It allows people to know and interact with a brand. In this post I will show you step by step how to open a Facebook account ―or Meta―, how to create and optimize a page for your company or business. are you coming with me?

How to create or open a Facebook account

1. Go to Facebook and fill out the form.
2. Create a strong password.
3. Enter your account verification code.

To carry out any activity on this social network, it is necessary to have an account. Let’s see what are the steps to create your account before , if you already have a personal account you can skip this step, but we recommend that you make a special account to manage your business page.

1. Enter Facebook and fill out the form

From your computer or cell phone, and fill out the form. You need your name, cell phone number or email, date of birth and gender.

2. Create a strong password

To access your account you must create a secure password that is easy to remember and that combines the use of uppercase, lowercase and special characters. For example, your favorite soccer team, a special character plus the year your first child was born. Your password would be: Manchester_97

Remember that you can change your password when you think it is not secure or you suspect that someone could guess it.

💡 Tip: a strong password is one that does NOT contain personal data such as date of birth, your name, simple numbers such as 123.

When you have added your password, click on ‘Sign up’ and… Done!

3. Enter your account verification code

If you registered your email, you will receive a message with the code that you must enter to continue. If you have registered a cell phone, you will receive an SMS. When confirming your account, a confirmation message will appear and Done!

4. Add your personal information and photo

You Facebook account has been created. All that remains is to add a profile picture and the information you want to share such as schools, jobs, likes, etc.

Now you just need to create the Facebook Page for your company or business. First we will review the necessary elements so that your page is ready quickly.

If you want to create a new account from your cell phone, you must log out if you have another account linked in your application or browser and then click on the ‘Create Facebook account’.

💡Tip: For ease of use, download the Facebook app from your app store or sign in with one or multiple accounts. So you can have your business networks from your smartphone.

When opening Facebook: should I create a profile, an account or a page?

This is a common doubt in people who are looking for open Facebook to have a space on this social network: how do I know if I need a Facebook account, profile or page?

“Open my Facebook account” it means something more personal: it’s about having a profile where you can add friends, follow pages, and share photos, statuses, thoughts, and content that you find interesting. Instead, a Facebook Page, or Meta, is a business or commercial profile where you share content and interact with people through Messenger and comments on your Page.

A page cannot be added as a friend, it can receive ‘Like’ from personal profiles. So if you want to have a business profile… you need a page.

📌 Note: on a page you don’t add people or friends, but it will be linked to a personal account where you can add people and ‘Like’ other pages.

Learn more…

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Elements to create a Facebook page

1. Profile picture
2. Cover photo
3. business information
4. Your WhatsApp Business number

1. Profile photo

Choose an image that represents your business and allows people to identify you as a brand on this social network. We recommend you use your logo. The facebook profile picture size must have the following measures: 170 x 70 pixels.

2. Cover photo

An image that relates to your business can be an attractive photo of your flagship product or just an image with your main color. Let your creativity fly! The cover photo of your Facebook page must have measures 820 x 312 pixels.

If you prefer you can upload a video to Facebook cover with the measures of 1250 x 312 pixels and one duration between 30-80 seconds.

3. Information about your business

Prepare this information to make it faster. You need the name of the page, which will be the name of your brand, as well as the category of your business (you can add up to 3 categories) and the description of your business, here you can make a summarized version of the mission, vision and values.

4. Your WhatsApp Business number

With this data you can connect your Facebook account with Whatsapp and add the button to your Facebook page, as well as receive messages in one place and create ads in .

If you don’t configure it at the moment you can do it later.

Learn with this tutorial

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How to create a Facebook page for your business

Now that you have everything ready and previously prepared, let’s review the steps to create your Facebook page.

1. Login to your Facebook account.
2. Go to your account menu.
3. Select the ‘Page’ option.
4. Complete the form and click ‘Create Page’.
5. Finish setting up your page with photos and remaining information.

1. Login to your Facebook account

With your email and password enter your Facebook account. If you don’t have a Facebook account you can check the first topic of this post.

Click the ‘Menu’ button on your Facebook accountit’s the cube in the upper right corner of your account.

3. Select the “Page” option

In the menu that was displayed, in the ‘Create’ section click on ‘Page’. Clicking it will take you to your business page.

4. Complete the form and click on “Create page”

Fill in the information data of your business that are: name, category and description of your brand and click on ‘Create page’. Congratulations, your Page is now set up!

5. Finish setting up your page with photos and remaining information

Add your profile and cover photo to finish setting up your Page. That’s how fast we set up the Facebook page for your business. Now you can start with your Facebook social media plan and strategy.

How to Optimize a Facebook Page

1. Activate the call to action button on your Facebook page.
2. Share your page.
3. Edit and customize the Facebook URL.
4. Add your brand information.

You can optimize your Facebook page for better results. It is possible to add more information such as website or online page, the location of your physical business or commercial premises, opening hours, telephone number and a call to action button (or call to action).

This information will increase the feeling of trust in people who visit your Facebook.

1. Activate the call to action button on your Facebook page

Go to the penultimate step of your account setup and click the ‘Add Button’.

Choose the option you want to configure on the button of your Facebook business account. For example, if you want to add a button for people to go to your website or online store, you just have to select that option and add the link of your store.

If you don’t have one, you can try Tiendanube for free for 30 days.

2. Share your page

Share your page with acquaintances, friends and in groups of entrepreneurs. This will make it easier for you to reach the right people. If you already have customers, ask them to give you an opinion or review about their purchase process or the quality of the products.

3. Edit and customize the Facebook URL

Customizing the direct link or URL of your Face page is very useful to increase the visibility of your brand on this social network. You just have to follow a few simple steps. I invite you to read them by clicking on the image below:

Do not miss it!

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4. Add your brand data

Add a description of your brand, you can add the mission, vision and values ​​in this field. Do not forget to include the domain of your website, a contact email or telephone number, as well as your Instagram. If you don’t have your profile yet, check .

How to change a facebook account to a page

Technically you can’t change a Facebook account to Page. As we already observed in the process of creating a page, it is necessary to have a Facebook account to be able to make a page. Before you could migrate a personal Facebook account and turn it into a fan pagebut the option is no longer available.

In conclusion

Now you know the importance of Facebook: create new account for your business it is essential in order to have a presence in the digital world. If you liked this post, do not forget to subscribe to our newsletter to receive information and the best content for entrepreneurs every week. 💙
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