perfumery.com is a cosmetic online. It is an online showcase that offers 100% original products (or so they say from the web) at very competitive prices. By marketing its products only online, it is able to offer great promotions that can reach discounts of 80% on some of the products.
Perfumeria.com: first impressions
When the user accesses Perfumeria.com for the first time, they may find themselves a bit overwhelmed by the number of offers that appear on the home page. Too many images, all of promotions, one after another, without a context that frames them. And all wrapped up a design and UX more than improvable. This without counting that while this review is being done they are with Halloween promotions and with a design that we are not going to comment on… Web design is quite traditional. In the layout we find an upper bar where the different product categories are distinguished, a highlight that refers to shipments with a countdown (it is always active, as it is reloaded…) and below a slide with several images that inform of special offers. But also, if we continue scrolling in the home, More images continue to appear with promotions and featured products. In turn, in the right bar, we find information about our basket, shipping costs (free from 69 euros, no bargain), user reviews and links to . Usually, perhaps too much information and ordered in a slightly chaotic way, which will not attract the user to navigate through its interface. If we are not saturated by all these promotions, the categories are well organized, and browsing through them is easy. However, once we get to the page of each of these categories, chaos reigns again. On the left there is a almost infinite menu with products arranged alphabetically. And this accompanies the logos of each and every one of the brands that are also arranged alphabetically in the central part of the screen. Too much information is lost at first sight, no product is highlighted, only logos and more logos appear…
Perfumeria.com: the purchase process
As to the descriptions of the products, very very scarce. Some carry a little more information, but nothing relevant. They’re missing out on a big chance when it comes to the . And if you finally decide to buy, you have to give your data, which are not few… The website does not allow you to buy without logging in. Once logged in we are already clients and they inform us that we have access to all the advantages of the clients! But we wonder more promos yet? It looks like it is.
Perfumeria.com: shipping
To finalize the purchase process they give us an option that we find very practical, and that is “prepare the product for a gift”, something that not all eCommerce offer. And in addition, they send you samples of the products they want! Before finalizing the purchase, a page appears where you can choose up to 10 vials of content that you want and that they will send you with your package. Of course, in the fine print, depending on the product you select, there is an associated sum of “Administration fees”. For shipping process it’s pretty intuitive. It gives you different options with different logistics providers as well as the possibility of selecting whether you prefer to receive the merchandise in the morning or in the afternoon. And, in terms of payment methods, you can also select between credit/debit, cash on delivery or PayPal. A tab also appears in which you can include your discount voucher if you have it. Would you buy at Perfumeria.com after reading our experience? Tell us yours if you have had it 🙂 And if you have been left wanting more, Take a look at our reviews of ,, Sephora or Yves Rocher… and help us choose the best online perfumery in Spain!
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