The importance of the SSL certificate in e-commerce

There are very useful tools that help you take care of both your buyers and the money you have to receive for the sale. One of them is the and yes it’s about taking care of buyers, a certification for ecommerce that is essential today is the Secure Sockets Layer (or “secure ports layer”).

What is the SSL certificate about? Basically, what it does is encrypt the information exchanged within a network (usually the internet) for secure communication. In recent years, this certificate began to be replaced by the Transport Layer Security (or “transport layer security”), which enhances and updates the functionality of previous certificates.

How do SSL and TLS certificates work?

In general terms, the importance of having these certifications in an online store has to do with the fact that the information a buyer enters (for example, their credit card) will not be shared with anyoneso they will be able to buy in peace.

The behavior of these certificates is basically the following:

  1. The visitor enters an online store that has the SSL/TLS certificate.
  2. The visitor’s browser asks the online store to identify itself.
  3. The browser receives a copy of the SSL/TLS certificate from the online store.
  4. If the browser determines that the certificate is valid, it sends a message to the online store.
  5. The store then initiates an SSL/TLS encrypted session.

In this way, the buyer will share their data in encrypted form and only with the online store, not with the owner of that store. This is why this certificate is so important.

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How to know if an online store has an SSL/TLS certificate?

The way to verify that an ecommerce site has this certification is by paying attention to the navigation bar, where you should see a green closed padlock. For example, Tiendanube has a TLS 1.2 certificate, the most up-to-date of all. You can check it when buying a product in any of the stores that use our platform:

This, added to the anti-fraud tools of the payment gateways that you can integrate into your online store (MercadoPago, PayU and PayPal), turns Tiendanube into a super secure ecommerce platform to buy.

Synthesis

Whichever eCommerce solution you choose for your business, it is important that you have the certainty that it allows you to operate with encrypted connections to protect buyers.

If you are looking for a safe and reliable solution to sell online, and collect your money without complications. You have 15 days of free trial!

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