This is Clarity, the Spanish startup that has raised €71 million in funding rounds in just one year – Marketing 4 Ecommerce – Your online marketing magazine for e-commerce

The Spanish clarity It has had a 2021 of great growth at the financing level. In less than a year, the company has managed to accumulate more than 71 million eurosproduct of two rounds of financing, from the hand of black rock and the japanese giant soft bank as main partners, the latter through its fund Vision Fund.

In January this year, the company disclosed the first investment made by Blackrock, of 24 million dollars (about 21 million euros at current exchange rates), received in mid-January. Seven months later, Clarity closed another with the purpose of financing the construction of its platform, as well as expanding commercially speaking, for 57 million dollars (around 50 million euros).

What is Clarity?

Clarity AI is a startup that specializes in social and environmental impact analysis of investments. This company is dedicated to offering software solutions through a SaaS (Software as a Service) model, a cloud-based platform that allows customers know and estimate the social and environmental impact of their investments.

As of December 2021, the Clarity AI platform analyzes more than 30,000 companies, 135,000 funds, 198 countries, and 187 local governments, delivering data and analytics for investment, corporate research, and reporting. Clarity AI’s client network manages billions in assets under management. In addition, Clarity is also responsible for supporting regulatory and customer reports so you can help investors to achieve compliance with the new communication obligations regarding sustainability.

Clarity’s primary goal is to contribute to a more socially efficient allocation of capital by providing decision makers with the right tools to understand and optimize the social and environmental impactthus taking advantage of scientific research and the latest technologies.

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Part of the mission of this company is to communicate the importance of understanding and optimizing social impact, taking advantage of the use of the latest technologies. The startup, thanks to its product, has appeared in the main media publications worldwide, as well as being multi-awarded, with recognitions such as the Environmental Finance Impact Award, the Harvard Innovational Lab Award, the Technology Pioneers Award from the Economic Forum World (2020) and the Seal of Excellence of the European Union (2020).

The Spanish led by Clarity

Clarity was founded by Rebecca Minguela, an entrepreneur born in Cuéllar (Segovia), who has an academic curriculum that includes telecommunications engineering studies at the Polytechnic University of Madrid, a master’s degree in Science and Information Technology at the University of Stuttgart and a master’s degree in business administration. Business (MBA) from Harvard Business School. Her passage through the working world has had stops in IBM, Siemens and the German Aerospace Agency.

It was at Harvard where Minguela began to conceive the idea for the project that today has crystallized with Clarity; This project has managed to attract the big funds, who have been really interested in see and analyze in detail the social and environmental impact generated by their investments. Currently, in addition to being the founder, Rebeca Minguela is the CEO of the company.

«(At Clarity) we are not a simple data provider that filters companies, but rather our value proposition is that of a technological platform for sustainability, going beyond that of a data provider and based on three fundamental axes», Minguela explained in an interview with the media published last February. According to the businesswoman, these fundamental axes are the data, the modules and the different tools that Clarity offers.

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In fact, in a recent statement, as a result of the last round of financing closed by the company, Minguela stressed this concept:

The social and environmental challenges facing the world and the corresponding economic opportunities have put impact assessment at the forefront of the minds of investors and organizations. Being supported by such an influential group of sponsors and partners who share our vision of a more equitable society, the sustainable world, is further proof that Clarity AI is on the right side of a real trend that we believe will continue to grow.

Our technology shows our clients how their investments and other organizations are positioned to impact the world. We are a native technology company with an innovative platform that can be integrated directly into any customer’s systems, what we already do for major global platforms, including BlackRock’s Aladdin platform, Allfunds, the world’s largest fund distribution network, Manaus, BNP Paribas Securities Services platform, and Clearstream, which has clients in more than 110 countries around the world.”

The truth is that in recent years, companies have given growing importance of sustainability and corporate social responsibility, generating strategies, consolidating projects and, in turn, allocating resources that help to greatly reduce polluting emissions that could ultimately damage the ecosystem and, therefore, contribute to the preservation of the environment.

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