Digital marketing has become one of the fundamental pillars for business. However, there are some tools that we do not usually associate directly with this, but that are very useful when it comes to connecting with the public. Such is the case of SMS sending tools.
Numerous studies claim that one of the most effective direct marketing channels is online. : its opening rate is 95% and 90% of SMS are read within 10 minutes of receiving them.
exist multitude of tools to create SMS marketing campaigns and they are very simple to use. In addition, many of them include advanced features that allow you to segment shipments, personalize them, include links or sign them.
To make your search work easier, we have made two lists of tools with which to give an additional boost to your digital marketing campaigns: a top with those that we consider to be the best options due to their comprehensive offer, and a list with other names that you should always have on hand because they can be what your business needs.
The best tools to create SMS marketing campaigns
Other tools that you should not lose sight of
Before we start, we remind you that our tops are flexible and evolve over time. Therefore, for us it is very important that you comment if you know of any tool that is not named so we can add it in the future 🙂.
This tool of Spanish origin allows you to reach your customers through 5 communication channels:
- Bulk SMS.
- mailing.
- push-up notifications: notifications to keep your app users informed of what’s new.
- Web push notifications: instant notifications to users of your website, even if they are not browsing within it.
- Voice messages.
With this simple tool you will be able to fragment shipments, program them, customize the text and the sender, set an expiration date for the message and send it to 180 countries.
The cost of the SMS in Spain – it differs in each country – is €0.034 + VAT by SMS. You can try it for free.
Acumbamail is one of the tools of best known on the market and, among its services, it also offers the SMS sending. It has functions for create and send SMS campaigns to your subscribers and customers in 23 countries. The following video shows you how to do it, it’s very simple!
You can buy prepaid credits without expiration to send when you need, or hire a recurring monthly rate with cumulative shipments in case you don’t spend them in the same month. The most basic plan contains 250 cumulative SMS and costs €10/month.
Altiria
Altiria is a tool that allows you to manage contact information and message content from the website itself. It also offers integration with the online store software for sending SMS with order confirmation, discount coupons and recovery of abandoned carts (95% opening rate).
Among its features you will find:
- Shipping from a excel file con the phones.
- Integration with Zapier and with plugins for WordPress, WooCommerce, Prestashop.
- Personalization from the sender.
- Delivery confirmation.
- Statistics.
- International coverage but specialized in Spain, Mexico, Colombia and Spanish-speaking countries.
- Developer APIs
Their shipping services are available at more than 200 countriesbut they specialize in the best shipping routes in Spain, Mexico, Colombia, Peru, Chile, Argentina and the United States as well as the rest of the Spanish-speaking countries in America.
You may try it for free. There are no monthly plans, the price of the service is per useSMS do not expire and you can send them without a time limit. The value per SMS starts at €0.027.
This bulk SMS tool is part of Atom Park Software, Inc. and Microsoft Certified Partner, so it is developed under their license.
The software allows you to send SMS online to the whole world with more than 200 countries and 900 operators at a speed of 200-500 SMS/second. Among its main functionalities, its template and form creatorthe reports of each campaign (total distribution, number of delivered and undelivered messages and those waiting to be delivered), the possibility of addressing your customers by name to build loyalty, the sending promotional codes individuals and a high level of security.
You can register for free and get 10 free SMS to test the tool.
This company of South African origin offers a scalable SMS sending platform that covers more than 220 territories and more than 1,000 networks, reaching 6 billion users of mobile phones. Its software can identify the highest quality routes available at the time of dispatch, trade multiple currencies and send SMS from the cloud through an isingle account interface for multiple business users.
It also has Two-way SMSwhich allow you to send and receive messages, easily track customers, track who has responded, and provide a personalized experience.
You can create an account for free and then You will pay based on the number of shipments and the country from and to where you do it.
DescomSMS offers the service of sending mass SMS with personalized messages through your website to anywhere in the world. You can also do it from your mobile.
Between his functionalities that the tool offers include sender personalization, delivery confirmation, delivery scheduling, an SMS subscription service so that new contacts are added to your address book, history of messages sent, and balance control.
The prices bulk sending starts at €0.038 per SMS (includes personalized sender, secure shipping route and delivery confirmation). You can also buy credit to send SMS whenever you want (from €0.099/500 SMS).
Esendex is a platform that has among its functions the SMS sending Y SMS landing page and allows you to send thousands of messages through its online application, by email or by integrating your own system through its API.
It has several templates what can you personalize, as well as the name of the sender. You can measure results in real time, Send voice messages via SMS, use specific characters and enrich the quality of your messages, among other options.
Dispose of Free trial and its payment plans start at €30/month.
This tool offers to perform free SMS sending by connecting with your line from any company (your plan should offer unlimited SMS). Instant Message for PC connects to your Android phone to send mass SMS and take advantage of the free messages included in the plan.
You can choose between two modes of operation for mass mailing: with modem or Android smartphone. Among its services it has Group management, personalized messages, mass SMS sending no restrictions (1,000 SMS/hour per mobile), multiple modems, sending history, support and updates.
It has two single payment plans: Standard (€67.87) and Plus (€85.05).
instant is an application of SMS-marketing with cloud storage, which allows you to access from any device.
With this tool you will be able to create, send and analyze your campaigns, have global coverage (more than 200 countries), multilingual service, without limiting the number of characters, you will be able to program messages and personalize the sender, among others.
You have one Free trial and then you can create a custom budgetestablishing the money you have to spend.
Mailify is an SMS and email marketing tool developed in 2001, which stood out from the beginning thanks to its simplicity and ease of use. With its growth it was adapting to the needs of the clients,
- Campaign management of mail and SMS, as well as the creation of automated campaigns.
- optimization from a list of potential customers and the loyalty of subscribers.
- creation of landing pages, forms and email templatesby specialized designers.
To discover their rates, and receive a quote, it is necessary to register on their website. However, with registration they offer one month free trial of all the functionalities of the platform.
This other SMS marketing tool is very easy to use. offers you a multichannel service (email, mobile, or display) with which you can combine the SMS marketing strategy with other communication channels. In addition, you will be able to customize the messages and the sender, send them to almost any country and create impact reports.
The Steps To create a campaign with MDirector:
- Define the type of SMS campaign what do you want to design
- Then you must create your message. The tool allows you to incorporate the name you want, choose labels and segment the audience to which the message is directed. In addition, you can include a link.
- Afterwards, you must choose the users to whom you want to send the SMSsegmenting them to your liking.
- You may schedule delivery or send it directly.
- To size the results.
Their payment plans start with €349/year.
This is a platform that opts for omnichannel, And allows create and send voice campaignsshipments of Bulk SMS from an xlsx, csv or txt file and from email marketing from one place. Mensagia allows you to smart campaigns automating your shipments by creating conditions: only those contacts who meet the configured conditions will receive the SMS.
Count with one plugin for eCommerce With which you can link your customer data so that it is automatically exported, create hyper-segmented campaigns with promotions based on the volume of orders or the date of the last order, send discounts to customers who abandon the cart, etc.
Mensatek is a service for sending SMS campaigns with which you can attach images, records Y links to your messages, send surveys, votesQRCodes services (tickets, tickets or coupons) and landing pages personalized. In addition to a customizable message and sender, it has worldwide coverage and other common functions with the rest of the tools on the list.
you have one Free trial of the service and different plans of payment that vary between €5 and €5,000.
messente is a Global SMS API that allows you to send easy and fast SMS, PIN codes, notifications and marketing messages to customers in more than 190 countries thanks to partnerships with more than 800 mobile networks and hubs. It has intelligent routing algorithms that determine the fastest delivery or routing channels.
you will be able to do targeted campaigns with tools like message preview, templates, scheduling, unsubscribe links and CRM integration. You can also see the performance of messages, campaign history, delivery reports and more in the control Panel online.
The tool integrates with over 2,000 apps using Zapier or…
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