We could say that the concept of Big Data is one of the most fashionable concepts today. Moreover, today we have hundreds of articles, information and even surveys that speak of the need to implement Big Data systems in companies, but Do we know what Big Data really consists of?
We could summarize it as management and analysis of huge volumes of data which, as they cannot be treated in a conventional manner due to their high levels of information (which exceed the limits of any software), are processed through specific structures, technologies and services. This data can come from a myriad of elements, such as microphones, cameras, images, sensors, etc.
As well we are tired of hearing, Information is powerand that is why companies are already using Big Data to understand the profile and needs of their customers regarding their products and services.
In this article we will see some cases from the main Spanish Big Data companies.
10 Spanish Big Data companies that are currently standing out
These are the most prominent companies, in alphabetical order:
Surely the main success story among Spanish Big Data companies. Formerly known as CartoDB, letter is -today- a cloud computing SaaS platform. Its technology allows filtering and analyzing hundreds of millions of data and providing actionable analysis, useful in real-time decision making by its clients.
Thanks to its powerful mapping tools, Carto allows you to visualize data sets on maps, putting a large amount of Location Intelligence at your fingertips and allowing its users the real time decision making based on highly significant qualitative and quantitative data.
Datary it’s a marketplace for exchanging and buying/selling data aimed at consultants, SMEs and data scientists. in exchange for one monthly fee (from €50 per month), customers can easily and safely access a wide repositories catalog updated live. This allows them to access the public databases (such as INE, CIS, Eurostat or CNMC, among others) via API REST as well as the information of the providers that sell their data through the platform.
The project, launched by Fernando Saiz Y Daniel Khadraque, Since its launch, in 2014, it has had the support of institutions such as Google Campus Madrid, or the accelerators SeedRocket (Madrid) and Microsoft Ventures (Berlin).
This Madrid-based company collects, day after day, millions of customer data online in real time. On their own website they say that their mission is to allow advertisers to make better use of the available data, by really understanding the behavior of their users.
Just like in its time Jose Luis Valdivielso CEO and co-founder of the company, «Datmean is a data company and in this sense we can say that we are the first independent and transparent that incorporates data deterministic. We think programmatic buying needs to evolve by adding a layer of value by activating relevant data.”
It’s not the first time we’ve talked to you about Epinium, a young Spanish woman from the accelerator (backed by such well-known names as Risto Mejide, Xavier Verdaguer or Gerard Olivé) who in May 2016 managed to launch her market research platform in real time.
This small team works under the direction of their CEO Carlos Martinez and the support of prestigious mentors such as Sergio Balcells (founder of Glamourum and Country Manager Spain of ), Santiago Sánchez (Founder of ) or Ruben Ferreiro (CEO of ).
Epinium Analytics, through artificial intelligence and big data, analyze anomalies in the market and actively offers recommendations. Brands can thus detect problems with their own products, discover market trends and even act quickly on the movements of the competition.
epinium is, in addition to a powerful ally for those who want to boost their sales through Amazon, an expert helping brands and manufacturers thanks to real-time market studies based on Big Data. Big brands like P&G, Philips, Nikon, Asus, Acer or Braun have already trusted its technology.
geoblink is a Valencian startup from the accelerator Shuttle (the accelerator promoted by the CEO of , Juan Roig) which, just a year ago, captured more than a million euros in its second to emerge like a phoenix and develop lThe technological base of its product: a series of tools that allow optimization of locations aimed at companies with networks of points of sale.
We could say that Geoblink contributes to solving problems in the retail industry, stimulating the adoption of new technologies by a sector as traditional as retail. Thanks to this type of impulse, over time, more and more points migrate to eCommerce.
Inbenta is another of the main Spanish Big Data companies. Thanks to its powerful search technology -which reads between the lines-, the platform provides indices and statistics through its Artificial Intelligence and Big Data system, which manages to increase customer satisfaction.
Its technology seeks to understand (and solve) not only what the public writes about its clients, but also what they really mean. In this way it intelligently provides the correct answers.
Just as its General Manager, Julio Prada, told us a few months ago, “Our goal is that machines can understand people, and that we can express ourselves naturally with them. Instead of having to think and use keywords (like when we use an internet search engine) that we can do it with phrases and that we can communicate with machines as if it were a person.
The way to do this is by building a kind of but in our case we have used linguistic algorithms from the text-sense theory of . These algorithms combined with a database (lexicon) and a knowledge base allow to create an artificial intelligence that understands that you are asking them, and offers you a relevant answer (as long as we have previously taught it to him)».
The QMenta platform was created with a very specific purpose: to help researchers, doctors and scientists from all over the world to add and analyze thousands of image records, all in one -shared- place, through Big Data technology.
Its goal is to provide a cloud platform for hospitals, research centers, pharmaceutical companies, and physicians to speed up neuroimaging workflows.
Stratio is a spanish startup founded in January 2014 by a team of engineers, designers, and technology professionals, and has grown from a team of 15 to 400. It uses Big Data and artificial intelligence to help companies achieve better complete digital transformation from a single platform. In the words of the company itself, its objective is «manage all the resources of the cluster as a unit, taking full advantage of the full potential of the underlying hardware but abstracting the complexity to the operator”.
Among the possibilities it offers, it allows you to develop reports, data workflows (batch or real time), machine learningAI models or transactional applications no technical knowledge. with your tool Business Data Layer, catalog all the data adding virtualization to map it.
Treelogic is a Madrid company created in 2009. The solutions of Big Data and Data Science that it offers cover consultancy, specialized personnel, architecture development and resolution of business cases. It has tools for different areas (consulting, production, industry, education, banking and insurance, health services, smart cities, etc.), among which the systems for real-time traffic control and reaction prediction stand out. in chain associated with problems at intersections; advanced solutions for fraud investigation and detection; process automation and optimization; geolocation technologies, smart tags and optimization algorithms, analysis advanced of large volumes of heterogeneous dataand many other options.
It is a analytical consultant in the market, which combines technology and science to convert your data into relevant information for your business. The company is part of the digital marketing group, and those who are in charge of the project are Joan MiroCEO, and Joaquim Cole, responsible for data and operations. Both have extensive experience in the world of data, as well as in entrepreneurship. The CEO of the VIKO Group, Ruben Ferreirois a co-founding partner of this initiative.
As its creators explain, “Kraz was born to reveal the hidden value behind the data available in organizations, so we help companies Business To be more competitive from the intelligent exploitation of its primary data sources. Kraz helps companies that have a lot of data about their users, customers, etc., to complement it with external data, extract the juice from this data and be able to make much more efficient decisions from the perspective of marketing, communication… but also from a more operational perspective in logistics, human resources…».
You can learn more about Kraz in this podcast:
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