It is true that Google it has the undisputed dominance of much of the internet, especially the field of navigation and search engines. It is so much so, that when we talk about doing something on the internet, we talk about entering Google or googling. However, there are a host of browsers that are simply overshadowed by the Silicon Valley tech giant’s shadow.
The most used browsers in Spain
StatCounter periodically offers graphs with the market shares held by companies in the different aspects of the digital world. Next we will see the most used browsers in Spain. It should be noted that this is a cross-platform count, so browsing from any device is taken into account.
1.
As we have mentioned, this company remains at the undisputed top of the digital ecosystem, so much so that Chrome has a share of the Spanish market of 72.18% for February this year with a difference of more than 50 points with respect to its closest competitor. Since it was launched in 2008, it has become the most used, and something has to do with the fact that it comes default on Android devices.
In addition to its omnipresence, it has certain characteristics that make it attractive, since being part of the Google conglomerate allows you to synchronize all the information in your account very easily.
two.
Apple’s flagship browser is Chrome’s closest competitor, but it commands just 14.91% of the browser market. Although the difference with Chrome is very large, it is still the second most used, a position that guarantees the exclusivity factor of this search engine. Its market share has grown slightly compared to 2021 (14.44%).
Let’s remember that Safari is a browser designed by Apple, specifically for its products and, like Chrome with Android mobiles, it is the default browser for iPhones. This browser stands out for its ability to interact between devices with the same browser thanks to synchronization with an Apple account.
3.
Microsoft Edge is the update of the already obsolete Microsoft Edge Legacy and Internet Explorer. This browser developed by Microsoft, like Chrome and Safari, has the option of synchronizing the site with a personal account, in this case Outlook. Which offers several advantages, especially in terms of work, by being able to synchronize tools such as Microsoft Teams, Office 365, among others.
This browser usually comes by default on laptops with integrated Windows, although it is not always in use, which is why it currently has only 3.66% of the Spanish navigation market. Move up one position compared to 2021.
Four.
The position that Edge climbs in the ranking is lowered by Firefox, which goes from 4.36% to 3.65%. Years ago, when Google Chrome was born, the world of browsers was divided between Internet Explorer, the flagship of Windows, and Mozilla Firefox, a free and open source browser. This browser is still among the most used, and currently has 3.65% of the Spanish market, dropping one position after being the third most used browser in Spain in 2021.
5.
This browser is integrated into the different phones and tablets of the Samsung brand, being together with Chrome the default browser of these devices. It remains the 5th most used browser with a market percentage of 2.77%, although down slightly from 3.04% in 2021. With this we can get an idea of the wide community of users that the Korean mobile technology giant has.
Among the features it offers, we have the ability to customize the navigation menu, a video viewing assistant and the use of addons, or Samsung’s own extensions.
6.
Opera is a browser focused on the user experience, as we mentioned at the beginning, they even created a specialized browser for the gamer public. For some time now, Opera has gained a good user base, thanks to its features that guarantee more comfortable browsing.
For example, this browser has an automatic blocking of pop-up windows, without the need to download extensions. It also has integrated VPN options, video playback outside the page, such as floating windows, among others. It has 1.85% of the market.
The most used search engines in Spain
Google’s dominance is more evident in the field of search engines, where its famous Google far exceeds any other alternative.
1. Google
Of course, if Chrome is the most used browser, only Google could be the top search engine on the list. Although it drops slightly from 96.08% in 2021, Google has 95.61% of the search share in Spain, which is practically the whole. Google remains at the top of the search engines, and generates a death war to lead the results in its SERPs
However, not in all countries it has as much control in terms of search, since in China it is surpassed by several of the Asian country’s own search engines such as . And in Russia it maintains 52.32% of searches in the gigantic country, closely followed by , with 45.36%.
2.Bing
Bing is the search engine developed by microsoft, and the second most used by Spanish users with a market share of 2.88% 2.73% in 2021). Among the outstanding features of this search engine we have a very specific video and image search interface, it also has a real-time news display on its home page.
Additionally, the wallpapers that the search engine presents on its home page are usually landscape photographs, of which it offers both the location, the name of the artist and the possibility of downloading.
3. Yahoo!
As in the case of browsers like Firefox and Internet Explorer, Yahoo was the most used search engine in the 90s before the arrival of Google. At the time, the company did not know how to adapt to the game change that Google brought with it, focused on speed and improving the user experience.
In this way, Yahoo has lost much of its prominence in the Internet field for years, reaching the point in 2016 that . Even so, its search engine still has a certain number of users in Spain, maintaining 0.93% of the current market (0.64% in 2021).
4. Duck Duck Go
This search engine has nothing to do with the big technology companies, and has earned its position with the big ones thanks to its . This is because, unlike other search engines, DuckDuckGo does not collect your search data, so it does not generate personalized results based on your history. It remains stable compared to 2021, with a minimum percentage of 0.3% among users in Spain.
5. Ecosia
This native search engine from Germany has managed to carve out a niche for itself in this market, with a 0.17% in 2022 thanks to its particular proposal that is committed to sustainability. It works like any other search engine, what sets it apart is what it does with the revenue generated from advertising. This search engine donates about 80% of its profits to non-profit organizations for the planting of trees. Which means that while you search their website, you are helping to restore the planet’s forests. Beyond this very interesting initiative, Ecosia also offers great transparency in its operation by publishing regular reports on its finances.
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