Geeks, nerds, geeks or, simply, people with an innate sense of adaptation to the most curious/funny/strange things in the fan world. A huge number of people who value the huge catalog of an online store (a geekCommerce?) that has been gaining, little by little, and on its own merits, a place in the Spanish eCommercesphere. Today we analyze the model of Toaster.
La Tostadora: Opinions about an original eCommerce
If you remember, we talked about the online store Toaster in one of our compilation posts, as one of the most curious online stores in which to buy your gifts. And no, although it is called that, it has nothing to do with the marketing of toasters.
And it is that in this eCommerce you will find almost all the objects with which a pro geek It may sound.
What’s more, whether or not you have a freakish side, you have to admit that, at the very least, the t-shirts, sweaters, checks, personalized covers and even cushions (!) in this eCommerce are original and fun. A platform used by thousands of designers from around the world to sell their original creations based on popular culture.
Series of television, comics, celebrations (birthdays, gifts for parents), urban art, award-winning illustrators and many others they star in a catalog well protected by an effective design, which prioritizes the images of each product, and which is easily navigable thanks to a network of menus and links that explore the needs of each visitor.
Design and browsing experience
As for the design of eCommerce, it has evolved a lot since the beginning of LaTostadora. Now, in a current environment, the web combines a striking design with a clear commitment to functionality.
The menu
La Tostadora’s menu combines in a single line, five different types of categories, trying to facilitate as much as possible the location of the ideal product for each client:
- Gift ideas: designed for the most common type of customers who visit the web, in which subcategories are grouped by type of customer (gamers, anime fans, etc.) with types of product (t-shirts for men, clothing for babies)
- Three categories of textile (man, woman and child)
- Two categories for products that we do not associate so intuitively with LaTostadora (Decoration and covers)
- Your marketplace: Selldesigned for designers to sell their creations through their own store at LaTostadora
- A DIY category: designdesigned for customers who want to create a unique and personal design
Product search and filtering
In any case, and beyond the main menu, LaTostadora has made really easy to find any product through an effective search engine (located at the top of the screen) and a system for filtering and sorting search results that leaves no room for errors. Once the ideal product has been located, customers can access a complete description of its technical characteristics, in addition to being able to choose size, color and format (t-shirt with sleeves, without seams, retro style…)
Shipping costs and delivery times of La Tostadora
As these are personalized products, which are manufactured according to demand, you must wait to receive your ordersomething that the company justifies based on the production process, of around five days.
There is a way to “express” production in 48 hours, but with an additional cost of 4.90 euros. In any case, shipments are made urgently, trying to compensate for the delay in production. Its cost, somewhat expensive, of €5.70it can come to nothing as long as you want to calm your fan cravings with not one, but several t-shirts in one fell swoop and overcome the 50 euro purchase. In that case, the shipment will be gratuitous.
Other relevant factors
- La Tostadora has official products from Tele 5, Nocilla, Escobar (mythical illustrator of the 80’s with characters like Zipi and Zape)… as well as with stores of some like Juegaterapia, Uno Entre Cien Mil, ASPA More Than Dogs, SOSGolden, Solidarity T-shirts, Implicat or New Life Adoptions.
- You can pay for your purchases through transfer, credit card, cash on delivery or PayPal.
- There are various possibilities of contact with the company, which include the phone, mail and contact form.
The Toaster: history, life…. and miracles of a popular eCommerce
As La Tostadora’s own website explains, this eCommerce was founded in 2007 by three entrepreneurs (Iván, Albert and Daniel), who embarked on the incredible adventure of setting up an authentic t-shirt printing workshop…in a garage.
After dozens and more dozens of printing tests on t-shirts, LaTostadora.com started definitively, growing little by little until reaching today. The truth is that, taking into account the immense number of fans of this type of t-shirt in our country, it was to be expected that shipments from LaTostadora would end up becoming the prey of avid material for their videos of unboxing.
As explained by Albert Tarrés, one of the founders, “This new project was a new challenge for us; our great challenge. The idea of Toaster It could only be a reality if we were able to transfer all the tools to organize the project to the Internet. We realized that we needed a website that would allow anyone to open a free online store in a few minutes, a website where all the designs they wanted could be put up for sale; unlimited colors, gradients or transparencies. An online system where the user could decide the margin they wanted to earn for each shirt or item sold, and where there were no minimum orders. And when someone bought a t-shirt from his own store, we would make it, ship it to the recipient, charge for it, and pay their royalty margin.”
Examples of t-shirts La Tostadora
The truth is that La Tostadora’s customers continue to value, above all, the originality of its designs. Here you have some of the most curious, which manage to mix fashion, cinema and even art, with a touch of humor: Have you bought any of the La Tostadora t-shirts? What do you think of the prices of La Tostadora? Give your opinion in the comments!
Stay informed of the most relevant news on our news channel
Facebook Comments
Disqus