Perhaps you have considered making a website with Wix but you do not know if you are going to do SEO at Wix or not. Though , is used by 65.1% of websites. This means that there is a remaining market share that CMS like Wix take advantage of. There is no CMS better than another. It all depends on the objectives of each company. For example, a CMS like Wix is great for websites that are small, just starting out, or have limited resources.
Can I do good SEO on Wix?
This is a simple, all-inclusive platform that does not require plugins. Among the main functions is that you do not need to install any software and that it has a function of drag and drop that makes it possible to drag and drop files onto a web page, making its construction and design much easier.
Some disadvantages of Wix are that you don’t have complete control over your website or access to the code on the page. But this can be an advantage for those who have no web development experience and don’t know how to get started.
Here are some reasons why Wix is perfect for SEO, but there’s more:
mobile version
Ever since Google started giving you more iImportance to the mobile version to position the sites, having a website that adapts to these devices is important.
SSL Certificate
Websites built with WIX can add SSL certificates and they have HTTPS protocol. This is a Google evaluation factor that provides benefits to your website.
Optimized sitemap
The sitemap of your website helps Google robots understand which pages they can index, which ones they should prioritize and which ones they should avoid. Wix automatically generates the sitemap of your website and also keeps it updated.
Automatic meta descriptions
wix automatically update tags based on your content. In Wix you can also edit H tags, customize URL of each page, edit ALT text in images, etc.
Allows redirects, canonicals and structured data
you can carry out technical SEO optimizationssuch as 301 Redirects, configure canonical tags and structured data, but it does not have options for advanced SEO.
Wix SEO in 2022: Tips to rank on Google
A few years ago, Wix was considered a poor choice. But it has improved a lot and is a great option for those who do not want to get too complicated. With all the functions that it now includes, you will be able to carry out the SEO optimization on your website in Wix without problem.
But Wix is not going to do everything for you: you also have to do basic SEO keyword research, blog content creation, etc. That’s why I’ll leave you here a few tips to do SEO in Wix, keeping in mind that it is not the only thing for your website to position.
correct urls
Your website URL should be simple, easy to type and easy to remember. Therefore, you should avoid using special characters. The main URL should be the name of your company or a keyword that you want to rank for.
Business-oriented keyword research
Select the most relevant keywords for your business and place them on the correct pages. In this way you will be able to create useful content that you know works, because you take into account the search volume.
Integrate Google Search Console and Analytics
By connecting your website to these Google tools, you will be able to learn a lot of interesting data, such as data about the performance of your website.
Optimized meta descriptions and titles
All the pages of your website must have an SEO-optimized metatitle and metadescription. These tags tell Google what your website is about, but they also help users understand it. If you also make them visual and eye-catching, they can increase the CTR and, consequently, the traffic.
Optimized images
Non-optimized images affect the speed of your website and this is a very important SEO element to position in Google. Load time optimization in WIX has some limitations, so it is important to be concerned about the weight and size of the images you upload to your website.
heading structure
Each page of your website should have a title or heading and should be organized following a hierarchy of headings so that search engines and users can better understand your website.
SEOWiz
SEO Wiz is a tool from the same Wix platform to optimize pages. This is a great starting point for those new to web development or SEO.
Wix has a guide where you will find many
If you have doubts or need an SEO strategy, ¡!
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