Packaging guide for eCommerce: How to take advantage of packaging to boost your business – Marketing 4 Ecommerce – Your online marketing magazine for e-commerce

when you choose the type of packaging (size, design, materials, etc.) and the manner in which it will be manufactured and transported, you are taking a decision that will influence throughout the work process of your company: times, costs, customer experience. In this guide, we give you the keys you need to find the ideal packaging.

eCommerce Packaging Guide: How to Leverage Packaging to Boost Your Business

The principal function of a packaging is that of to protect its content. But there are also Other considerations important to take into account to optimize the entire process of preparation, transfer and delivery of the same.

throughout the 30 pages of this special, you will discover each of these aspects, their characteristics and tips that will help you take the better decisions for your business.

Also, you will see packaging examples of different characteristics, to know the different types of materials Y printing methods what is on the market, learn about the official certifications and how to get them, detect the details that you should not neglect when generating a good impression on the client, and much more.

Special guide index:

  • The importance of packaging
  • The 3 stages of the packaging process
  • Work methodology
  • The 5 aspects of packaging that will determine the success of your eCommerce:
      1. Productivity
      2. charging efficiency
      3. Protection
      4. Sustainability
      5. Unboxing: Marketing Strategy and Returnability
  • official certifications
  • It’s not expense, it’s investment

To carry out this special, we have had the collaboration of the company specialized in containers and packaging , European leader in paper-based packaging.

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